Navigation Links
Adair Greene-McCann Wins Gold with 'Relief'
Date:11/18/2008

ATLANTA, Nov. 18 /PRNewswire/ -- Adair Greene-McCann walked off with top honors at the 2008 Medical Marketing and Media (MM&M) Awards for its consumer TV commercial for Sarna(R), an over-the-counter line of lotions for the relief of itching created for the Consumer Health Division of Stiefel Laboratories.

The Gold Award winning commercial, dubbed "Relief Runs in the Family," was rated best in the Over-the-Counter Advertisement/Campaign category, beating out four other finalists.

"We are excited to win this recognition," said Mark Perlotto, executive vice president and managing director of Adair Greene-McCann, "particularly since it involved a top-to-bottom make-over for the Sarna(R) brand by our creative team -- from designing new packaging to positioning, messaging and ultimately the production of the Relief Runs in the Family commercial."

"Taking top honors in the OTC category in this year's MM&M Awards also demonstrates the quality and versatility of our creative product, having previously won top honors in other award competitions for our work with Rx pharmaceutical, medical device, and diagnostic clients," he continued.

Over 800 entries were submitted across 24 categories in this year's fifth annual MM&M Awards, sponsored by Medical Marketing & Media. Forty-three top executives from pharmaceutical corporations, advertising agencies and medical publishers selected this year's winners. The awards were presented at a black-tie dinner and presentation held at Tavern on the Green in New York City on October 30th.

Adair Greene-McCann's roster of clients includes Boston Scientific, Cumberland Pharmaceuticals, Kimberly-Clark Healthcare, MEDRAD, Respironics, Sciele Pharma, Steris, Stiefel and Terumo Medical Corporation, among others. The agency is part of McCann Healthcare Worldwide and is located at 1575 Northside Drive NW, Building 200, Atlanta, GA 30318. Tel: (404) 351-8424; fax: (404) 351-4865. Website: www.adairgreene.com .


'/>"/>
SOURCE Adair Greene-McCann
Copyright©2008 PR Newswire.
All rights reserved

Related medicine news :

1. Experimental Antidepressants Offer Faster Relief
2. Big Relief for Tiny Itch Mites Found in All Natural Spray Remedy
3. AmeriCares Airlifts Relief to Nicaragua and Honduras
4. Vitamin Relief Brings Needed Nutrition to School District Resurrecting After Katrina
5. The Prem Rawat Foundation Supports Disaster-Relief Efforts in Mozambique
6. ThermoTx Introduces New Mobile Stimulation (TENS) Product Line for On the Go Therapy and Pain Relief
7. AUDIO from Medialink and GlaxoSmithKline: A New Nasal Spray for Allergy Relief
8. AmeriCares and International Medical Corps Airlift Relief for Cholera Outbreak In Iraq
9. MyoMed Launches Flash Virtual Tour of Toxin-Free Pain Relief
10. Friends of WFP Welcomes World Hunger Relief Week
11. Nicotine, Chili Peppers Offer Post-Surgery Pain Relief
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/6/2016)... ... , ... Yisrayl Hawkins, Pastor and Overseer at The House of Yahweh, has written a new ... the Bible about helping to stop cancer. Yisrayl says there are too many suffering and ... health and science industries will pay close attention and take action. The Pastor says that ...
(Date:5/6/2016)... ... 06, 2016 , ... In honor of Military Spouse Appreciation ... and the National Military Family Association, a nonprofit that works to strengthen and ... scholarship recipient of 2016. , “Being awarded this scholarship by Career Step, ...
(Date:5/6/2016)... ... 06, 2016 , ... Kenneth Cochran, DSc, RN, FACHE, President/CEO ... the South announced today that Dr. Robert Menuet, Interventional Cardiologist with Cardiovascular Institute ... Guided Coronary Atherectomy. , This procedure involves the removal of plaque ...
(Date:5/6/2016)... ... May 06, 2016 , ... RowdMap, ... Blue Cross BlueShield and Former Principal Deputy Administrator at Centers for Medicare and ... Company; Steve Ondra, MD, Chief Medical Officer at Health Care Service Corporation (Blue ...
(Date:5/5/2016)... , ... May 05, 2016 , ... While the practice ... paid to the impact our aging population has on communities and resources. Aging Life ... plan for and face age-related challenges. , Aging Life Care is a holistic, ...
Breaking Medicine News(10 mins):
(Date:5/5/2016)... May 5, 2016  Diagnostic imaging has been ... to concerns that these tests cause health care costs to ... imaging, as well as the adoption of new ... medical peripherals that help health care providers cut costs, while ... medical imaging is a renowned authorized reseller of the ...
(Date:5/5/2016)... 5, 2016 Research ... "Europe Thalassaemia Market and Competitive Landscape Highlights ...      (Logo: http://photos.prnewswire.com/prnh/20160330/349511LOGO ) ... and Competitive Landscape Highlights - 2016, provides ... epidemiology, Thalassaemia market valuations and forecast, Thalassaemia ...
(Date:5/4/2016)... NESS ZIONA, Israel , May ... BVXV, TASE: BVXV) announced today that BiondVax,s CEO, Dr. ... 2016 conference in New York City . ... presenting at 10:30am at Pioneers 2016, a conference presented by ... New York Palace Hotel. The BiondVax presentation that ...
Breaking Medicine Technology: