Navigation Links
Actress and Author Mariel Hemingway Guides Boomers on How to Make Their 'Third Age' a Healthy Age
Date:10/30/2007

Hemingway Teams up with ThirdAge.com and Oral-B Triumph with SmartGuide to Present the 'Fit and Fabulous From the Inside Out' Contest and Grant One

Lucky Winner the Makeover of a Lifetime

CINCINNATI, Oct. 30, 2007 /PRNewswire/ -- Oral-B(R)'s new Triumph with SmartGuide has partnered with actress and author Mariel Hemingway to educate baby boomers about the importance of maintaining healthy habits as they age, including the importance of maintaining their oral health. Oral-B and Hemingway are launching the Fit and Fabulous from the Inside Out contest, which calls for baby boomers, or their friends and families, across America to submit inspiring stories about why they (or their loved ones) are in need of a healthy life makeover, from the inside and out. The contest will be online at ThirdAge.com, a website focused on serving the needs of midlife adults and rewriting the rules of getting older.

The grand prize winner of the Fit and Fabulous from the Inside Out contest will receive the opportunity to spend a day with Hemingway, who recently authored "Healthy Living from the Inside Out: Every Woman's Guide to Beauty, Renewed Energy and Radiant Life." Hemingway, a strong believer in how simple lifestyle changes can make a big impact on a person's overall wellness, will spend the day teaching the winning boomer about simple lifestyle changes that can help improve his/her health, including oral health. The grand prize winner will also receive a trip for two to Canyon Ranch in Tucson, Arizona.

"As we age, there are many health-related issues that we should be paying more attention to, such as our oral health and the way we take care of our teeth and gums," says Hemingway. "But it doesn't have to be difficult -- there are simple solutions that can help boomers achieve optimum oral health. For example, using a power toothbrush with special technology that helps guide the user to brush the right way can help prevent and reverse oral health problems even before they start."

Seventy five percent of Americans over the age of 35 have some form of gum disease(1) and one in four adults age 60 and older has lost all of his/her teeth.(2) Additionally, brushing too hard can contribute to early gum recession, which is why ten winners will receive the new Oral-B(R) Triumph(TM) with SmartGuide(TM), the first and only rechargeable toothbrush to promote healthy gums with a visible pressure sensor. Triumph with SmartGuide is Oral-B's smartest, most clinically superior toothbrush that for the first time introduces a wireless display that visually helps consumers improve their brushing habits so they can have cleaner teeth, healthier gums and better dental check ups.

For more information about oral health and how to enter the Fit and Fabulous from the Inside Out contest, visit the Oral-B Oral Care Center on http://www.ThirdAge.com/fitandfab.

Oral-B Triumph with SmartGuide is now available in North America at department, retail and specialty stores for a suggested retail price of $149.99. For additional information regarding Oral-B Triumph with SmartGuide visit http://www.oralb.com.

About Oral-B

The Oral-B brand is a worldwide leader in the over $5 billion brushing market. Part of the Procter & Gamble Company, the brand includes manual and power toothbrushes for children and adults, oral irrigators and oral care centers and interdental products, such as dental floss. Oral-B manual toothbrushes are used by more dentists than any other brand in the U.S. and many international markets.

Three billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers(R), Tide(R), Ariel(R), Always(R), Whisper(R), Pantene(R), Mach3(R), Bounty(R), Dawn(R), Pringles(R), Folgers(R), Charmin(R), Downy(R), Lenor(R), Iams(R), Crest(R), Oral-B(R), Actonel(R), Duracell(R), Olay(R), Head & Shoulders(R), Wella, Gillette(R) and Braun. The P&G community consists of over 135,000 employees working in over 80 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

About ThirdAge Inc.

ThirdAge Inc. is a leading online, media, marketing and consumer insight company exclusively serving the baby boomer and aging midlife markets. Pioneers in the arena, the site is focused around community based health and wellness content, relationships and life stage transitions.

(1) U.S. Department of Health and Human Services. "Oral Health U.S., 2002" Accessed 4/30/07 at http://drc.hhs.gov/report/pdfs/section3-diseases.pdf

(2)Centers for Disease Control and Prevention. "New Report Finds Improvements in Oral Health of Americans" Accessed 3/15/07 at http://www.cdc.gov/od/oc/media/pressrel/r050825.htm


'/>"/>
SOURCE Oral-B
Copyright©2007 PR Newswire.
All rights reserved

Related medicine news :

1. Hollywood Actress Hunter criticises Hatcher for weight loss.
2. Make No Bones About It: Actress Sally, Fields Osteoporosis Like A star!
3. My Dad Is 100 Years Old; Italian Actress Rossellini in Trouble
4. A sty in Actress Konkona Sharma Disrupts the Shooting of Bi- Lingual movie Sunglass
5. Actress Says She Is Too Short To Make It Big In Hollywood
6. Twiggy Slams Ultra Thin Actresses
7. Skinny Debate Upsets Actress Knightley
8. Actress Sally Field Vows to Fight Against Osteoporosis
9. Skinny Debate Upsets Actress Knightley
10. Adverse Effects Associated with Unauthorised Hepatitis A Vaccine in China
11. British Authorities Seize Spurious Drugs
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:8/18/2017)... ... August 18, 2017 , ... Radabaugh & Associates, a ... communities in North-Central West Virginia, is embarking on a cooperative charity effort with ... area. , The Chestnut Mountain Ranch (CMR) is a Christ-centered boarding school for ...
(Date:8/18/2017)... ... 2017 , ... The Brian Gifford Agency, an Indiana-based firm providing asset protection ... Campagna Academy in a charity drive to provide for at-risk children and teens in ... Academy is a nonprofit organization that has offered critical programs to at-risk and foster ...
(Date:8/18/2017)... ... 2017 , ... “Emotions are sacred, valid, honored, encouraged. This is the memo ... Generation Mindful. To help change the mindset of parents and educators from punitive to ... the Time-In Toolkit, which launched on Kickstarter 3 weeks ago and fully funded in ...
(Date:8/18/2017)... ... 18, 2017 , ... Alcovit, a lime-flavored beverage that rids the body of ... its product now available through Jet.com. , After 25 years of development, the ... is designed to quickly detox the body thereby avoiding alcohol-induced hangovers. Whether you’re having ...
(Date:8/18/2017)... ... ... “Our Mountains to Climb: A Journey of Love and Faith Through Trials”: ... faith they shared to overcome struggles in life. “Our Mountains to Climb: A Journey ... Corcoran, a retired teacher and happily married since 1999; the author’s personal experiences drive ...
Breaking Medicine News(10 mins):
(Date:8/17/2017)... , August 17, 2017 DarioHealth ... Company with mobile health and big data solutions, ... agreements with domestic and non-U.S. investors for the ... and shares of the Company,s newly designated Series ... offerings. The Company expects to conduct a closing ...
(Date:8/15/2017)... HOUSTON , Aug. 15, 2017   Mostyn Law ... in Houston, Texas . The Mostyn Law ... the past 2 years. That is why Mostyn Law ... Texas to show its appreciation. Blood supplies ... to fall 5% short of hospital needs in August. That is ...
(Date:8/15/2017)... Aug. 15, 2017  Axium Pharmaceuticals Inc., the creator of the drug ... in the beginning stages of an IPO. The ... with the average cost of a prescription epilepsy drug being $450.00-$1200.00 for ... AXIUM PHARMACEUTICALS, INC ... Another staggering figure is the fact that Americans spent ...
Breaking Medicine Technology: