Navigation Links
Actress and Author Mariel Hemingway Guides Boomers on How to Make Their 'Third Age' a Healthy Age

Hemingway Teams up with and Oral-B Triumph with SmartGuide to Present the 'Fit and Fabulous From the Inside Out' Contest and Grant One

Lucky Winner the Makeover of a Lifetime

CINCINNATI, Oct. 30, 2007 /PRNewswire/ -- Oral-B(R)'s new Triumph with SmartGuide has partnered with actress and author Mariel Hemingway to educate baby boomers about the importance of maintaining healthy habits as they age, including the importance of maintaining their oral health. Oral-B and Hemingway are launching the Fit and Fabulous from the Inside Out contest, which calls for baby boomers, or their friends and families, across America to submit inspiring stories about why they (or their loved ones) are in need of a healthy life makeover, from the inside and out. The contest will be online at, a website focused on serving the needs of midlife adults and rewriting the rules of getting older.

The grand prize winner of the Fit and Fabulous from the Inside Out contest will receive the opportunity to spend a day with Hemingway, who recently authored "Healthy Living from the Inside Out: Every Woman's Guide to Beauty, Renewed Energy and Radiant Life." Hemingway, a strong believer in how simple lifestyle changes can make a big impact on a person's overall wellness, will spend the day teaching the winning boomer about simple lifestyle changes that can help improve his/her health, including oral health. The grand prize winner will also receive a trip for two to Canyon Ranch in Tucson, Arizona.

"As we age, there are many health-related issues that we should be paying more attention to, such as our oral health and the way we take care of our teeth and gums," says Hemingway. "But it doesn't have to be difficult -- there are simple solutions that can help boomers achieve optimum oral health. For example, using a power toothbrush with special technology that helps guide the user to brush the right way can help prevent and reverse oral health problems even before they start."

Seventy five percent of Americans over the age of 35 have some form of gum disease(1) and one in four adults age 60 and older has lost all of his/her teeth.(2) Additionally, brushing too hard can contribute to early gum recession, which is why ten winners will receive the new Oral-B(R) Triumph(TM) with SmartGuide(TM), the first and only rechargeable toothbrush to promote healthy gums with a visible pressure sensor. Triumph with SmartGuide is Oral-B's smartest, most clinically superior toothbrush that for the first time introduces a wireless display that visually helps consumers improve their brushing habits so they can have cleaner teeth, healthier gums and better dental check ups.

For more information about oral health and how to enter the Fit and Fabulous from the Inside Out contest, visit the Oral-B Oral Care Center on

Oral-B Triumph with SmartGuide is now available in North America at department, retail and specialty stores for a suggested retail price of $149.99. For additional information regarding Oral-B Triumph with SmartGuide visit

About Oral-B

The Oral-B brand is a worldwide leader in the over $5 billion brushing market. Part of the Procter & Gamble Company, the brand includes manual and power toothbrushes for children and adults, oral irrigators and oral care centers and interdental products, such as dental floss. Oral-B manual toothbrushes are used by more dentists than any other brand in the U.S. and many international markets.

Three billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers(R), Tide(R), Ariel(R), Always(R), Whisper(R), Pantene(R), Mach3(R), Bounty(R), Dawn(R), Pringles(R), Folgers(R), Charmin(R), Downy(R), Lenor(R), Iams(R), Crest(R), Oral-B(R), Actonel(R), Duracell(R), Olay(R), Head & Shoulders(R), Wella, Gillette(R) and Braun. The P&G community consists of over 135,000 employees working in over 80 countries worldwide. Please visit for the latest news and in-depth information about P&G and its brands.

About ThirdAge Inc.

ThirdAge Inc. is a leading online, media, marketing and consumer insight company exclusively serving the baby boomer and aging midlife markets. Pioneers in the arena, the site is focused around community based health and wellness content, relationships and life stage transitions.

(1) U.S. Department of Health and Human Services. "Oral Health U.S., 2002" Accessed 4/30/07 at

(2)Centers for Disease Control and Prevention. "New Report Finds Improvements in Oral Health of Americans" Accessed 3/15/07 at

Copyright©2007 PR Newswire.
All rights reserved

Related medicine news :

1. Hollywood Actress Hunter criticises Hatcher for weight loss.
2. Make No Bones About It: Actress Sally, Fields Osteoporosis Like A star!
3. My Dad Is 100 Years Old; Italian Actress Rossellini in Trouble
4. A sty in Actress Konkona Sharma Disrupts the Shooting of Bi- Lingual movie Sunglass
5. Actress Says She Is Too Short To Make It Big In Hollywood
6. Twiggy Slams Ultra Thin Actresses
7. Skinny Debate Upsets Actress Knightley
8. Actress Sally Field Vows to Fight Against Osteoporosis
9. Skinny Debate Upsets Actress Knightley
10. Adverse Effects Associated with Unauthorised Hepatitis A Vaccine in China
11. British Authorities Seize Spurious Drugs
Post Your Comments:
(Date:10/13/2017)... (PRWEB) , ... October 13, 2017 , ... The American ... to become its next President and Chief Executive Officer, succeeding Dr. James C. Puffer ... Elect beginning July 1, 2018 until Dr. Puffer’s retirement at the end of 2018. ...
(Date:10/13/2017)... ... ... Lori R. Somekh, founder of the Law Office of Somekh & Associates ... special needs planning attorneys. “Membership in ElderCounsel helps our office remain up to date ... elder law attorneys nationwide,” said Somekh. , ElderCounsel was founded by ...
(Date:10/13/2017)... ... 13, 2017 , ... Ellevate Network, the leading network for professional women, brought ... gender equality at their inaugural Summit in New York City in June. The event ... audience of over 3 million. To watch the Mobilize Women video, click here ...
(Date:10/13/2017)... ... October 13, 2017 , ... Coveros, a leader ... been awarded a contract by the Center for Medicare and Medicaid Services (CMS). ... the enterprise use of Agile methodologies in a consistent and high value manner ...
(Date:10/12/2017)... ... October 12, 2017 , ... CitiDent and San Francisco dentists, ... cutting-edge Oventus O2Vent technology. As many as 18 million Americans are estimated to ... breathing. Oral appliances can offer significant relief to about 75 percent of people ...
Breaking Medicine News(10 mins):
(Date:9/23/2017)... , Sept. 22, 2017 Janssen Biotech, ... complete response letter from the U.S. Food and Drug ... approval of sirukumab for the treatment of moderately to ... indicates additional clinical data are needed to further evaluate ... to severely active RA. ...
(Date:9/19/2017)... ARBOR, Mich. , Sept. 19, 2017 HistoSonics, Inc., a venture-backed medical device ... precise destruction of targeted tissues, announced three leadership team developments today:   ... Stopek, PhD ... ... Veteran medical device executive ...
(Date:9/18/2017)... , Sept. 18, 2017 ... fields of bioinformatics and immune engineering, today ... protective avian influenza A (H7N9) vaccine. ... related to seasonal influenza and presents a ... on prior exposure to be effective. Using ...
Breaking Medicine Technology: