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ASU Startup G3 Box Prepares to Ship First Maternity Clinic to Africa
Date:5/8/2013

e campaign from a friends post on Facebook, he quickly encouraged his employees to contribute with the incentive that Axosoft would match each donation 4:1.

"I recently came back from a vacation to Africa, one of the most amazing places I have visited,” said Shojaee. “During this vacation we went to a local village and witnessed first-hand how beneficial a simple health clinic could be to Africa's poor communities. It's the type of thing that actually saves lives. It is not just for research in the hope for an eventual cure that might someday save lives – these clinics actually save lives using simple technologies we already have in the modern world."

“Our team was very humbled to see the generosity from Axosoft and the rest of our supporters. G3Box has had more than 90 contributors to our campaign so far,” Susanna Young, CEO and co-founder of G3Box said. “Ultimately, our goal is to save and sustain lives in developing countries. Getting the word out about this campaign to support the installation of our first clinic in Kenya is just the beginning.”

G3Box is fully utilizing the new and unique concept of crowdfunding. On their campaign site there is a brief introduction video that explains their background and plans for the clinic. They have also been able to create incentives and special programs to encourage donations. Most recently, G3Box created a “Mother’s Day” perk on their campaign page. Donors are able to contribute funds in honor of their mothers and G3Box will send a personal email message to that mother informing her of the donation made in her honor.

“Indiegogo has made sharing the campaign very easy,” said Young. “It is an excellent way to get the word out about the G3Box efforts, in addition to facilitating the donation process.”
G3Box has been supported in their venture acceleration by ASU’s Edson Student Entrepreneur Initiative. The Edson Accelerator helps students from all university
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