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AIDS Walk San Francisco Takes Big Green Step Forward
Date:7/7/2008

San Francisco's Largest AIDS Fundraising Event Goes GREEN with Online

Communications, Recycling and Awareness

SAN FRANCISCO, July 7 /PRNewswire/ -- The San Francisco AIDS Foundation and AIDS Walk San Francisco announced today key initiatives to 'Green' the HIV fundraising event that is already a San Francisco institution. The initiatives include the introduction of Green Walkers, composting, and enhanced recycling.

"With the Foundation's focus on the overall health of our community, as well as our commitment to preventing new HIV infections, 'greening' AIDS Walk made great sense," said Mark Cloutier, Chief Executive Officer of the San Francisco AIDS Foundation. "Every person who participates will walk towards a future where people and our shared environment are both healthier."

The Green Walker program recognizes those participants who opt-out of printed/mailed materials. This not only saves precious resources, but reduces costs, yielding more fundraising dollars for HIV/AIDS services. Online fundraising has been growing in recent years, but tying it to the environment is something new. On the morning of AIDS Walk San Francisco, Green Walkers will be recognized by a green-ribbon participant button and will be able to use a streamlined Green Walker sign-in and awards area.

"As one of the largest, most visible and most diverse public events in San Francisco, and as a leader among fundraising events of any kind world-wide, we recognize the importance of preserving the environment while working to eradicate HIV/AIDS," said Craig R. Miller, President of MZA Events and Producer of AIDS Walk San Francisco.

AIDS Walk San Francisco was already working to strengthen its 'green' framework as the City of San Francisco announced its new waste reduction policies. "My administration remains dedicated to maintaining San Francisco's place as one of America's greenest cities," said Mayor Gavin Newsom. "This means moving bey
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SOURCE AIDS Walk San Francisco
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