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ABC, CBS, NBC Announce Historic Collaboration to 'Stand Up To Cancer'
Date:5/27/2008

initiative and TV show is to 'tip' the conversation in this country about cancer - to get people riled up, so they want to do something about the fact that it still takes so many lives," said Laura Ziskin, who will produce the September 5th broadcast. Ziskin is a cancer survivor. Her film credits include the Spider-Man trilogy, As Good As It Gets, and Pretty Woman, and she also produced the 74th and 79th Annual Academy Awards.

The Stand Up To Cancer special will feature live performances by legendary recording artists and stars from film and television who will perform as well as present filmed content giving viewers insight into cancer. Various screening tests will be demonstrated in novel and entertaining ways. "Katie, Charlie and Brian will report on potentially life-saving research, speaking with both patients and scientists. We hope to entertain you, educate you, move and inspire you," Ziskin said.

Stand Up To Cancer (SU2C) is a program of the Entertainment Industry Foundation (EIF), a 501(c)(3) charitable organization, and was established by a group of media, entertainment and philanthropic leaders, whose lives have all been affected by cancer in significant ways. Stand Up To Cancer is bringing industry resources -- people, as well as mediums such as television and the web -- to bear in the fight against cancer as never before.

The SU2C leadership team includes Katie Couric; the Entertainment Industry Foundation, represented by Board of Directors Chairperson Sherry Lansing (who is Founder of the Sherry Lansing Foundation) and CEO Lisa Paulsen; Laura Ziskin; the Noreen Fraser Foundation and its executives Noreen Fraser (who is also a cancer survivor), Woody Fraser, Rusty Robertson and Sue Schwartz; and nonprofit executive Ellen Ziffren.

"The statistics are staggering," Gibson said. "Cancer claims one person every minute of every day in the United States. Every year in this country, it takes the lives of more than half a million peop
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SOURCE Stand Up To Cancer
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