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A Place for Mom Hires Former VP of Sales and Marketing of Assisted Living Concepts as Market Development Coach

Senior Housing Industry Veteran Joins A Place for Mom, the Nation's Largest Senior Care Referral Service

Seattle, WA (PRWEB) November 13, 2008 -- A Place for Mom, a nationwide senior care referral service for care options such as assisted living and nursing homes, selected senior housing veteran Rae Krivohlavek as a market development coach. Krivohlavek brings 17 years of sales management experience and will be responsible for developing the mountain region team of eldercare advisors.

"Rae's impressive sales and marketing track record and passion for seniors will help A Place for Mom achieve its mission of connecting every family with the right elder care solution for an aging loved one," said Pamala Temple, president and founder of A Place for Mom.

Prior to joining A Place for Mom, Krivohlavek was the vice president of sales and marketing at Assisted Living Concepts where she managed the sales efforts of over 200 assisted living and retirement communities throughout the United States. Before Assisted Living Concepts, Krivohlavek spent eight years in various sales and marketing positions at Alterra Healthcare. Prior to this Krivohlavek was the corporate sales director for Brookdale Living Communities. Krivohlavek began her career with Classic Residence by Hyatt.

About A Place for Mom
A Place for Mom is the nation's largest elder care referral network serving families who are searching for care options for elderly loved ones. A Place for Mom has over 14,000 long-term care communities in its referral network such as assisted living, nursing homes, Alzheimer's care, residential care homes, retirement communities, and home care providers. Families can review detailed information about their local senior care providers online, and get free personal, professional assistance by telephone from one of 300 local eldercare advisors. A Place for Mom's referral network of senior care providers covers more than 3,000 cities in the U.S. For more information, visit or call 1-866-333-3110.


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A Place for Mom Hires Former VP of Sales and Marketing of Assisted Living Concepts as Market Development Coach
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