The "alli Experience" mall tour is designed to help overweight adults adopt the principles of modest, gradual weight loss. The multi-media exhibit, divided into 3 zones, encourages visitors to embrace a more realistic approach to diet and exercise for improved health. The exhibit will also help overweight people who want to lose weight determine if they are ready to commit to trying alli.
-- Zone 1 ("You"): In this area visitors can learn about empowerment and
how to take the first step towards weight loss.
-- Zone 2 ("Food"): Visitors are then greeted by a registered dietician
who can provide tips for healthy eating and strategies for safe weight
-- Zone 3 ("alli"): In the final zone consumers learn more about the
product through a number of interactive stations. This area helps
visitors find out if they are ready for a true weight loss commitment
or still hoping for a quick fix. They can ask a pharmacist questions
about taking alli while on other medications. They can also
learn how alli can help them lose 50 percent more weight than dieting
The "alli Experience" mall tour will take place from September 21
through November 18, 2007 stopping in popular malls in Atlanta (North Point
Mall), Chicago (Northbrook Court), Dallas (Stonebriar Centre), Detroit
(Lakeside Mall), Houston (Houston Galleria), Los Angeles (Glendale
Galleria), Minneapolis (Mall of America), Long Island, NY (Roosevelt
Field), Philadelphia (King of Prussia Mall), St. Louis (Saint Louis
Galleria), San Jose (Valley Fair) and Washington, DC (Tysons Galleria). The
"alli Experience" exhibit is free of charge and will be open daily (12:00pm
to 7:00pm Monday through Saturday; 11:00am to 6:00pm on Sunday). Teenagers
and children unaccompanied by a
|SOURCE GlaxoSmithKline Consumer Healthcare|
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