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A Consumer Class Action Lawsuit Has Been Filed Over Allegedly Deceptive “Novarel Slim iPant,” “Flexees” Fat Destruction and Cellulite Slimming Claims
Date:11/7/2013

New York, NY (PRWEB) November 07, 2013

Alonso Krangle LLP, a deiciated law firm that "fights for victims", together with its co-counsel, has filed a federal class action lawsuit against Wacoal America Inc. and Maidenform Brands, Inc. over allegedly deceptive marketing claims the Defendants made regarding the purported slimming benefits of the Novarel Slim Fabric used in “Novarel Slim iPant” and “Flexees” brand shapewear. The Novarel and Flexees class action lawsuit, which was filed in U.S. District Court for the Eastern District of New York on November 5, 2013, seeks class action status for all persons who paid, in whole or in part, for shapewear constructed with Novarel Slim fabric and manufactured, marketed or sold by Wacoal or Maidenform for personal, family or household uses. (Case No. 2:13-cv-06122)

According to the class action lawsuit, the Defendants claim that Novarel Slim Fabric, manufactured by Nurel SA, contains ingredients that can be absorbed by the body and permanently change the wearer’s skin tone and body shape. These ingredients include embedded microcapsules containing caffeine to promote fat destruction, vitamin E to prevent the effects of aging, ceramides to restore and maintain the skin’s smoothness, and retinol and aloe vera to moisturize and increase the firmness of the skin. Specifically, Wacoal American and Maidenform promise that use of Novarel Slim iPant and Flexees products will result in fat destruction and reduce the appearance of cellulite. According to the complaint, the companies charge up to 50 percent more for shapewear products that con
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