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A/C Mist Device Cools Down Air Conditioners, Utility Bills
Date:7/6/2010

New spark360.tv Segment Profiles Mist Ecology's AC Spritzer Product and its Parent Company's Entrepreneurial Engineers

(PRWEB) July 6, 2010 -- An engineer goes for a jog during a typically-brutal Texas summer and uses his water hose to cool off. Some water splashes on his home's air conditioning unit, and an idea for a mist product that could save consumers and businesses on their A/C costs rises from the scorching heat. Thus was born Mist Ecology's AC Spritzer, and the latest segment of spark360's "Social Business Television" has all the cool details of how the device uses water mist to make air conditioners more efficient.

The profile, now available for viewing on www.spark360.tv, also shows how Mist Ecology and its parent company represent a new entrepreneurial business model for a talented team of engineers who can take ideas that solve everyday problems and quickly turn them into start-up companies.

"We have over 400 engineers in our company, and engineers also have good ideas," said Roger Burns, Mist Ecology president who also serves as chief financial officer for Mist parent company Halff Associates. "We thought it was a good opportunity to take advantage of some of those ideas. Tim Jensen came up with this idea and that spurred us to create an organization, a subsidiary, Halff Research and Development, that would help incubate other good ideas."

Jensen's idea, sparked by his thirst after running, was to build a misting cover that would surround a home's outdoor air conditioning unit, thereby creating a micro-climate that's 10-15 degrees cooler. "That cooler air is going into your unit, causes your unit to be more efficient - about 20-30 percent more efficient - saving you on your electricity and supplying cooler air to your home," said S
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Source: PRWeb
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