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A&E Network Partners with Leading Federal Agencies and Non-Profit Organizations To Launch The Recovery Project
Date:9/16/2008

ortance of treatment and the hope for recovery. Benjamin Bratt, Whoopi Goldberg, Russell Simmons and Christopher Lawford are among the celebrities featured in the campaign.

A dedicated web site, http://www.therecoveryproject.com, will list ways for viewers to get involved and provide links to charitable organizations they may wish to donate time or resources to.

"Our company has always subscribed to the belief that you can do well by doing good, and The Recovery Project is a fine example of that," said Bob DeBitetto, President and General Manager, A&E Network and Bio Channel. "We believe that the considerable reach of A&E Network provides a powerful platform to address, head-on, this enormous public health issue and the urgent need for meaningful action. Intervention served as a wake-up call to the fact that addiction is a disease pervading every aspect of our society. Nobody is immune, and everyone deserves a chance to fight for his or her recovery."

According to Robert J. Lindsey, President and CEO of NCADD, "NCADD is excited to partner with A&E on The Recovery Project, as a multi year initiative to help change public awareness, understanding and support for alcoholism, addiction and recovery. As a major media company, A&E is stepping forward in a significant way to help increase awareness of this public health crisis, tell the powerful story of recovery and bring hope to the millions of individuals, families and children affected by alcoholism and addiction."

On the grassroots level, The Recovery Project will work with local organizations to help them create their own awareness events. A&E will continue to co-host, along with the Partnership for a Drug Free America (PDFA), and leading MSOs such as Time Warner Cable, Cox and Comcast, Intervention Town Hall meetings in cities across the country. The Town Hall meetings offer opportunities for parents, teens, addicts, government
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SOURCE A&E Network
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