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5W Public Relations Hosts Exclusive Beauty & Wellness Industry Event
Date:2/18/2008

NEW YORK, Feb. 18 /PRNewswire/ -- 5W Public Relations, named the fastest growing PR agency in the U.S., announced today that it will host its annual "Body Beautiful Media Symposium," showcasing exclusive consumer brands from 5W's Health & Beauty Division and beyond. The event is being held on Tuesday, April 22nd from 10 a.m. to 2 p.m. at Providence, located at 311 West 57th Street, across from the Hearst building and near the Time Warner Center.

This invitation only educational portal will give the industry elite an inside look of what's to be expected in the beauty and wellness realm as we enter the most body conscious season of the year, summer 2008. The morning and afternoon at Providence will feature editors, producers, marketing executives, buyers and celebrities perusing the best in health & beauty products and services. Media attending will range from news magazines to celebrity weeklies and high-end glossy publications, to top-tier daily papers focusing on beauty, health, and consumer interests.

"The health & beauty market is combined the biggest interest among consumers and 5W has a strong foothold in servicing this market information to the media and key marketing decision makers," says Ronn Torossian, 5W Public Relations Founder, President and CEO. "5W has had its finger on the pulse of what's new - from the latest trends in plastic surgery to over the top spa treatments; the media looks to us for tomorrow's news in health and beauty."

5W Public Relations successfully launched Body Beautiful Media Symposium in 2007 at Rockefeller Center due to the increasing demand for brands to access editors, celebrities and influencers. The event boasted attendees including Avon, Cornelia Day Resort, La Prairie, The Pritikin Longevity Center & Spa, Arrojo Studio, Chefs Diet, Borghese, Alaur Skin Sollutions, Sephora, New London Pharmacy, among many others; as well as media coverage from People Magazine, Elle, The Today Show, Vogue, Cosmopolitan, The New York Times, New York Magazine, US Weekly, Glamour, Harper's Bazaar, Food & Wine, Maxim, Men's Journal and Woman's Day.

About 5W Public Relations

Headquartered in New York, with an office in Los Angeles, 5W Public Relations (http://www.5wpr.com), the nation's fastest growing independent PR firm for the past three years (2004-2006), maintains practice areas specializing in health & beauty, consumer, entertainment, event management, technology, corporate, crisis communications and public affairs. Named to the INC. 500 list in 2007, the firm is described by a leading PR trade magazine as "aggressive in a way that clearly resonates with clients looking for a firm staffed with type A-plus personalities, a BS-free approach, and results from Day One," 5W's culture is aggressive, energetic, fast-paced and focused. 5W Public Relations' health and beauty division has grown steadily and is already the firm to beat with top tier clients and results. The Health & Beauty Division roster and event includes the following brands: Evian Natural Spring Water, AHAVA, Borghese, La Prairie at The Ritz-Carlton Spa, Cornelia Spa, Nick Arrojo Studio, AVON, The Pritikin Longevity Center & Spa, David Ryan Salon, Bella Lucce, Coolibar, Alaur Skin Solutions, Therapy Systems, C'Watre Skincare, Kiss Products, Balance Integration, SmileSpa, LeMetric Salon, Tozzi Skincare, Just For Redheads, The Good Home Co., ChefsDiet, Dr. Anthony Griffin (Plastic Surgeon), Twist New.Brand.Ventures - Tina Hedges & Beth Ann Catalano (Beauty Industry), Dr. Stephen Greenberg (Plastic Surgeon), Dr. Jennifer Levine (Plastic Surgeon) and Dr. David Watts (Plastic Surgeon).

Contact: Christine Garabedian

5W Public Relations

212-584-4296

fmadera@5wpr.com


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SOURCE 5W Public Relations
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