Navigation Links
2012 a Rocky Year for SEO and Medical Marketing
Date:12/31/2012

Dallas ,TX (PRWEB) December 31, 2012

Dallas based SEO 1 Medical, a search engine optimization company specializing in medical marketing has published a new article highlighting the major turning points in SEO. With over 28 updates in a 12 month span, Google has fundamentally changed the criteria used to rank websites. Medical websites, in the competitive healthcare industry, were significantly affected sending doctors, medical practitioners, and SEO consultants back to the marketing drawing board.

The Motive Behind the Change
Whether this is a move prompted by Google’s desire to protect its revenue stream as many marketing professionals have suggested or simply an improvement of the search results, the changes are here to stay. The magnitude, the scope and the timing of the algorithm changes caught everyone off guard; the truth of the matter is that it was to be expected sooner or later. "Our SEO strategies have always included 'what if' scenarios designed to anticipate Google algorithm changes and avoid the rippled effects," said Rodney Brooke of SEO 1 Medical. “Google is slowly making a transition from being a technology company to being the world’s biggest advertising company."

Why the turmoil
The 2012 unprecedented updates in Google search algorithms, whatever the motives may have been, have cause havoc in search engine results. The updates meant sending millions of medical websites down pages in search engine results. For medical practices that get most of their patients through the internet, that spelled out disaster.

The Solution
Despite the harsh consequences of the Panda and Penguin update and the loss of revenue to millions to medical professionals, SEO 1 Medical has crafted a strategy to turn the newest challenge into a competitive advantage. The article titled: "2012 A Rocky Year for SEO and Medical Marketing" offers practical advice on how to address the changes and correct penalties. Updates in search algorithms will continue regardless and it is incumbent on individual website owners and SEOs to find their way around all this.

The way forward
SEO 1 medical concedes that some of the changes initiated by Google were prompted by unscrupulous SEO companies and warns against engaging in unethical SEO techniques. SEO 1 Medical advocates a holistic approach to optimization and states, “Google is providing tools to help websites that are affected by these updates, and the sooner you seek help in revamping your healthcare facility's website the better. The longer you wait the worse things will get for you and your practice”

About SEO 1 Medical
SEO 1 Medical is a specialized medical marketing service provider in Dallas, Texas. As an internet marketing firm it offers customized solutions to the health care industry. It has over 30 years of combined experience in medical marketing, search engine optimization (SEO), Google optimization, pay per click, article marketing, and press release distribution.

Contact:
Rodney Brooke
888-263-9434
http://www.seo1medical.com

Read the full story at http://www.prweb.com/releases/2012-seo-updates/online-marketing/prweb10277691.htm.


'/>"/>
Source: PRWeb
Copyright©2012 Vocus, Inc.
All rights reserved

Related medicine news :

1. New Rocky Mountain Architectural Hardware Series Combines Artisan-quality Style and Beauty with CuVerro® Antimicrobial Copper
2. hCGTreatments/Diet Doc hCG Diets & Weight Loss Plans Reveals Medical Weight Loss Tailored Around Holiday Eating
3. Bridges to Recovery Reaches Ten-Year Milestone as Premiere, Licensed Residential Behavioral Treatment Program and Honors Founding Medical Director Dr. Terry V. Eagan
4. Centurion Service Group to Host Two Medical Equipment Auctions in January
5. A Feinstein Institute for Medical Research Study Shows Early Cognitive Problems among Those Who Eventually Get Alzheimer's
6. Rush University Medical Center scientists home in on cause of osteoarthritis pain
7. Ben-Gurion U and Cincinnati Childrens Hospital to develop new pediatric medical devices
8. Corporate Whistle Blower Center Now Urges Physicians, Medical Device or Drug Insiders With Proof A Company Knowingly Sold A Bad Product to Become a Whistleblower
9. Health2Go, Inc. Manufacturer of Twist 25 DHEA Cream Announces Medical Research Showing DHEA Cream Helps People Lose Weight and Reduce Abdominal Fat
10. A Serious Problem: Medical Malpractice Lawyers at Console & Hollawell React to Alarming Doctor Error Statistics from Johns Hopkins University Researchers
11. QuickMedical Launches Fabrication Enterprises Physical Therapy/Occupational Therapy Products
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:2/11/2016)... ... 11, 2016 , ... Atlantic Information Services, Inc. (AIS) is ... Case Study for Plans and Purchasers.” Executives from Intel Corp. and Providence Health ... value-based health benefits program Connected Care, will discuss the challenges they faced (and ...
(Date:2/11/2016)... Australia (PRWEB) , ... February 11, 2016 , ... ... potential ?" motivational speaker, trainer and author Ray Clarke poses a question as ... personal fulfillment . In his book, "Being in the Being" (published by Partridge ...
(Date:2/11/2016)... ... February 11, 2016 , ... Greenfield ... charity program created to assist the people of their local community. The agency ... organizations and community leaders. Their hope is to bring awareness to important local ...
(Date:2/11/2016)... ... 2016 , ... Talix today announced that Clive Fields, MD, ... at the 2016 HIMSS Annual Conference & Exhibition, taking place February 29 – ... Coding for Care: Using Data Analytics for Risk Adjustment ,” Dr. Fields will ...
(Date:2/11/2016)... , ... February 11, 2016 , ... The annual list ... on evaluation of DataPoint’s team dedication and commitment to the SharePoint ecosystem. ... the annual list. The panel’s goal is to recognize and promote technology entrepreneurship. ...
Breaking Medicine News(10 mins):
(Date:2/11/2016)... Transformational M&A achieved through NPS and Dyax acquisitions ... Transformational M&A achieved through NPS and Dyax acquisitions and the ... M&A achieved through NPS and Dyax acquisitions and the announced ... with most robust pipeline in Shire , s ... most robust pipeline in Shire , s history ...
(Date:2/11/2016)... CHICAGO, Ill. , Feb. 11, 2016 /PRNewswire/ ... of the AbbVie Rheumatology Scholarship, designed to provide ... rheumatologic disease as they pursue higher education goals. ... each for the 2016-2017 school year. The AbbVie ... Tracie Haas , vice president, corporate social ...
(Date:2/11/2016)... , Feb. 11, 2016 Exactus Pharmacy ... providing high-quality specialty pharmacy care for those suffering ... it has achieved full Specialty Pharmacy Accreditation from ... dedicated to promoting health care quality through accreditation, ... --> The URAC accreditation process demonstrates ...
Breaking Medicine Technology: