Navigation Links
Florida's Natural Celebrates 75 Years with Record Performance
Date:11/24/2008

The 75th Annual Stockholders Meeting of Florida’s Natural Growers was held at the Lake Wales Country Club on Monday, the 17th of November. The theme of this year’s meeting, “Growing Returns and Stakeholder Value,” was appropriate since the Cooperative reported one of the highest Orange Returns in its history, despite an extremely challenging economic environment. In fact, Chairman Dick Fort stated, “When considering the fruit returns and the growth to members equity, it is no exaggeration to say that 2007 and 2008 have been the best back-to-back seasons in the history of Florida’s Natural Growers.”

LAKE WALES, Fla. (Business Wire EON) November 24, 2008 -- Chip Hendry, Chief Financial Officer, reported that, in addition to generating Orange Returns on Early/Mids at $1.48 per pound solid, Valencia at $1.71 per pound solid, and Grapefruit at $.92 per pound solid, the Company generated a profit on non-member business that significantly strengthens the Co-op's balance sheet.

Steve Caruso, Chief Executive Officer, said that despite unprecedented cost increases for energy, operations were successful in managing costs through productivity increases.

Walt Lincer, Vice President of Sales and Marketing, reported, "Overall sales grew 2% and Florida's Natural Brand slightly outperformed the NFC category. Both Net and Gross sales set all time records."

  • Lincer detailed a major multi-media campaign to inform consumers that, unlike the other national juice brands, Florida's Natural Brand only uses domestic orange juice from Florida. The Company will use cable television and Internet banner advertisements to show the point of difference. The ads feature the iconic Farmer Dave dispensing homespun witticisms while pointing out that only Florida's Natural uses only Florida juice.

Florida's Natural Members include Ben Hill Griffin, Inc., Citrus Marketing Services, Dundee CGA, Haines City CGA, Hunt Bros. Cooperative, Lake Placid Citrus Cooperative, Lake Wales CGA, Orange Growers Marketing Association, Peace River Packing Co., Umatilla CGA, Waverly Growers Cooperative, and Winter Haven CGA. The officers of Citrus World, Inc., are Richard Fort, Jr., President and Chairman, Frank M. Hunt, III, Vice Chairman and First Vice President, Stephen M. Caruso, Chief Executive Officer and Executive V.P., William J. Hendry, Chief Financial Officer, Treasurer and Secretary, Walter M. Lincer, V.P. Sales and Marketing, Dr. Robert M. Behr, V.P. Planning & Product Services, L. Davis Crumbly, V.P. of Agricultural Services, and Charles T. Matthews, V.P. of Operations.

First formed in 1933, the growers' cooperative was named Florida Citrus Canners Cooperative, as its main function was canning grapefruit sections and juice for its grower members. After the development of frozen concentrated juices in the 1940s, the Cooperative invested in the necessary infrastructure and became one of the largest juice processors in the state. In 1969, the Canners Cooperative changed its name to Citrus World, Inc. to better reflect its diverse product line. Today, the majority of the Cooperative's sales are derived from the Florida's Natural Brand, now the second largest selling premium NOT From Concentrate brand in the United States. The cooperative now uses Florida's Natural Growers as its name. Florida's Natural Brand is the only national brand of Not-From-Concentrate Premium juice that uses oranges From Florida and Only Florida™.

Florida's Natural Growers is comprised of 12 grower organizations representing almost 1,000 individual growers who own nearly 50,000 acres of citrus trees in Florida. Florida's Natural Growers operates its processing plant in Lake Wales, Florida, with a juice packaging plant in Umatilla, Florida. The Lake Wales facility employs 850 employees and can extract over 9 million pounds of fruit every 24 hours in peak season. Brands produced in Lake Wales include Florida's Natural, Florida's Natural Growers Pride, Donald Duck, Bluebird, and Earth's Own Organics.

Read the full story at http://www.prweb.com/releases/lake_wales/natural_growers/prweb1663794.htm


'/>"/>
Source: PRWeb
Copyright©2008 Vocus, Inc.
All rights reserved  

Related medicine news :

1. Pharmacy Technician Certification Board (PTCB) Supports Florida's New Patient Safety Solution
2. Natural Nutrition Reports Comprehensive Income of $2,062,452 Through Third Quarter, 2008
3. A Happy Pet for the Holidays: Natural Remedies to Treat Animals Complex Emotions
4. Alzheimer's Disease Cutting Edge Research Announced on Natural Health News Report Website
5. Natural Nutrition Canadian Subsidiary Signs $50.5 Million (CDN) Five Year European Distribution Contract
6. Naturally Safe Cold Remedy Challenges Effectiveness of Over-The-Counter Cold Medications
7. Nordic Naturals Offers Radiant Beauty From the Inside Out With New Spa Collection of Essential Fatty Acid Supplements
8. NaturalNews Launches Print-On-Demand, Publishing Services for Book Authors, Self Publishers
9. Drug Boosts Natural Growth Hormone in Seniors
10. In These Stressful, Budget-Busting Times, Its Wise to Invest in a Home Yoga Practice, Says Natural Solutions Magazine
11. Natural Hormone Balance: Gaining Ground in the Fight Against Breast Cancer
Post Your Comments:
*Name:
*Comment:
*Email:
Related Image:
 Florida's Natural Celebrates 75 Years with Record Performance 
(Date:6/26/2016)... ... June 26, 2016 , ... On June 10-11, 2016, A Forever Recovery, ... Festival and World’s Longest Breakfast Table in Battle Creek, MI, where the rehabilitation facility ... home to some of the world’s leading providers of cereal and other breakfast foods. ...
(Date:6/25/2016)... ... 25, 2016 , ... Experts from the American Institutes for ... Meeting June 26-28, 2016, at the Hynes Convention Center in Boston. , AIR ... care planning, healthcare costs and patient and family engagement. , AIR researchers will ...
(Date:6/25/2016)... Long Beach, CA (PRWEB) , ... June 25, 2016 , ... ... from UCLA with Magna Cum Laude and his M.D from the David Geffen School ... San Diego and returned to Los Angeles to complete his fellowship in hematology/oncology at ...
(Date:6/24/2016)... ... June 24, 2016 , ... Those who have experienced traumatic events may ... to unhealthy avenues, such as drug or alcohol abuse, as a coping mechanism. To ... for healthy coping following a traumatic event. , Trauma sufferers tend to feel a ...
(Date:6/24/2016)... ... June 24, 2016 , ... Dr. Amanda Cheng, an ... Cheng has extensive experience with all areas of orthodontics, including robotic Suresmile technology, ... , Micro-osteoperforation is a revolutionary adjunct to orthodontic treatment. It can be ...
Breaking Medicine News(10 mins):
(Date:6/24/2016)... , June 24, 2016 According ... by Type (Standard Pen Needles, Safety Pen Needles), Needle ... GLP-1, Growth Hormone), Mode of Purchase (Retail, Non-Retail) - ... This report studies the market for the forecast period ... reach USD 2.81 Billion by 2021 from USD 1.65 ...
(Date:6/24/2016)... Tenn. , June 24, 2016  Arkis ... providing less invasive and more durable cerebrospinal fluid ... in funding.  The Series-A funding is led by ... Lighthouse Fund, and other private investors.  Arkis, new ... neurosurgical instrumentation and the market release of its ...
(Date:6/23/2016)... Calif. , June 23, 2016 Any dentist ... many challenges of the current process. Many of them do ... of the technical difficulties and high laboratory costs involved. And ... to offer it at such a high cost that the ... it. Dr. Parsa Zadeh , founder of ...
Breaking Medicine Technology: