Wyndstorm Corporation (www.wyndstorm.com) (OTCBB:WYND), the ideas-to-revenues social media company, announced a key win with Muve, Inc. (www.muveinc.com), to create an interactive marketing plan program design to promote Muve's activity-based corporate wellness program. Wyndstorm's design project will ultimately help Muve's corporate clients foster the use of wellness programs among employees via interactive messaging, rewards programs, tips, challenges, games and contests.
WASHINGTON (Business Wire EON) October 7, 2008 -- Corporate wellness programs are growing in popularity due to the high cost of health insurance for employers. Sixty percent of U.S. citizens are obese, and of those, 50 percent are morbidly obese. The United States Department of Health and the National Institutes of Health estimate that the annual obesity cost to American companies exceeds $122.9 billion. In response, Mayo Medical Ventures founded Minneapolis-based Muve to design, develop and deliver new tools and technology for obesity and weight management.
"Obesity is at epidemic proportions in the American workplace, sending employer healthcare costs spiraling," said Muve CEO and Wyndstorm Director Tom Hudson. "The Muve program helps people manage weight loss. Consistent commitment and long-term participation are key to helping Muve users successfully achieve weight management and healthy lifestyle changes. To help us achieve our goals, we are leveraging Wyndstorm to design a low-cost, fully featured new media program based on innovative interactive and multi-media communications to attract and retain users."
"Muve has a goal to reverse the obesity epidemic in the United States and globally," said Wyndstorm CEO Marian Sabety. "To successfully achieve this mission, outreach must be effective, lifestyle education must be easy, and reinforcement must be fun. Wyndstorm is pleased to contribute to this important undertaking. Applying our experience in social media technologies and online promotions will enable us to design innovative online engagement that incorporates interactive entertainment for creative programming so Muve users are encouraged and supported."
About Muve, Inc.
Muve was founded in 2007 to design, develop and deliver new tools and technology for obesity and weight management in cooperation with Mayo Clinic. Muve's goal is to reverse the obesity epidemic in the United States and globally. Muve's mission is to deliver scalable, broadly available activity based weight management solutions. Muve provides the tools, technology and coaching services to help individuals lose weight. The company's weight management solutions have been proven successful through extensive research and real-world trials. For more information, go to www.Muve.Me.
About Wyndstorm Corporation
Wyndstorm Corporation is the ideas-to-revenues company, providing end-to-end social network technology and online marketing services. They design, build and host social media, multi-user gaming, online entertainment, and ecommerce Web properties. Utilizing pre-built and custom applications, the company provides Web 2.0 technologies for online destinations with 2.5D virtual platforms, advergaming, interactive entertainment, and social network-based viral marketing opportunities. Socialframes™, a destination 2.5D interactive widget utilizes interactive entertainment and profile-based in-scene media push, is an example of the strong value applications Wyndstorm offers. Wyndstorm Corporation trades on OTC Bulletin Board under the symbol WYND. For more information, go to www.wyndstorm.com.
The information contained in this press release contains "forward-looking statements," within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. A forward-looking statement is one which is based on current expectations of future events or conditions and does not relate to historical or current facts. These statements include various estimates, forecasts, projections of Wyndstorm's future performance, statements of Wyndstorm's plans and objectives, and other similar statements. Forward-looking statements include phrases such as "expects," "anticipates," "intends," "plans," "believes," "predicts," "estimates," "assumes," "projects," "may," "will," "will be," "should," or similar expressions. Although Wyndstorm believes that its current expectations are based on reasonable assumptions, it cannot assure that the expectations contained in such forward-looking statements will be achieved. Forward-looking statements involve risks, uncertainties, and assumptions which could cause actual results to differ materially from those contained in such statements. Investors should not place undue reliance on the forward-looking statements contained in this press release, as they speak only as of the date of this press release, and Wyndstorm expressly disclaims any obligation or undertaking to publicly release any updates or revisions to any forward-looking statements contained herein.
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