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Why is Enron now called Prisma?

nomy. Names must maintain their unique power and offer global access to new customers in search of deals. This is only possible with a name identity based on a precise alpha-structure, especially designed for such a task to work like a five-star quality name, otherwise it's of no value and all branding is parked in oblivion.

Old-fashioned, big budget advertising, unnecessarily supporting ......

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Source:wistechnology.com By Naseem Javed 07/15/04


Page: 1 2 3

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