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Wisconsin Film Festival embraces new online ticket ordering system

MADISON For any fan of the Wisconsin Film Festival, waiting in line for tickets and choosing which films to see is inevitably a frustrating part of the process. However, thanks to the creation of a secure ticket-ordering system on the festivals Web site, this year moviegoers will experience technological improvements previous......

Full article >>> ciphering handwritten or faxed orders.

The process deliberately incorporates a more human touch, said Mary Carbine, festival director. [The new system enables] staff to scan for sold out films, make recommendations and offer help to customers seeking additional assistance.

The system has proved to be a great success so far, according to Carbine, with site traffic on the opening d......

Full article >>> is the next obvious step, but according to Ott its implementation would be a large and complex undertaking.

Each year on the site its kind of a modular process, Ott said on the sites evolution. [Right now] its kind of just getting through this first year.......

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'"/> By Les Chappell 03/29/04

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