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When do you go from "beta" to "product launch"?

As the deadline to finalize the lineup for DEMO 2006 nears, Ive had plenty of conversations with product developers asking just what constitutes a product launch.

Does a product in "beta" variously defined as the first roughed-out code or a well-tested application qualify as launch-ready? Must I have customers in the queue and ready to buy in order to laun......

Full article >>> ch, so there was no need to rush a product to market. The better judgment was to take the time to build a product right. When the product did ship, calling it version 1.x or even 2.0 was a reasonable moniker.

The early years of this decade have been a bit quiet that way. The technology coming to market in the past two to three years has been far more mature, on average, than the products ......

Full article >>> of the Great Uptick, so they jockey for position in what they imagine will be another wild ride.

I suspect we're in for a velocity change, spurred on by Web 2.0. But don't expect to party like it's 1999. The dynamics of this market are considerably different from Web 1.0.

And that's something worth talking about next week. Stay tuned...

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