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Visions: Preizler offers insurer's perspective on healthcare IT

Editor's note: We've heard about the merits of electronic medical records and other healthcare information technology from health providers and vendors, but what do insurer's make of the industry's electronic push? Marty Preizler, president and CEO of Physicians Plus Insurance Corp., views the benefits in much the same way and he explains why in Part ......

Full article >>> healthcare costs, so that's where we concentrate, and probably most of the health plans in our marketplace are very similar to us in that way.

WTN: Do you have any particular concerns about the forthcoming Madison patient data exchange?

Preizler: It would probably be in the protection of patient confidenti......

Full article >>> ), Frank Byrne (St. Mary's Hospital) and Jim Woodward (Meriter) and the insurance people like me. I think that you could have a real strong, collaborative effort that could be a model for the country.

Full article >>> ians, or almost our entire physicians network, regularly use ePocrates. In the last quarter of 2006, about 50 percent used ePocrates to find lower generic alternatives, which certainly reduced the rate of [price] increases for drugs.

WTN: Did you do anything in particular in terms of change management, or anything else to get them to embrace ......

Full article >>> website to get that information. But every time they sync, they have the most current [information]. And it has comparative pricing, so they know that Brand A versus Brand B or C, they know the generics, and they know the contra-indications. There is other clinical information they will download through, and that's a really good example of how that's helped, also, to bring our drug costs down.
Full article >>> of that, we'll see Madison following that same trend.

We're in the single digits [in terms of annual increases]. We have been for probably our second or third year.

WTN: Where are the increases compared to the rate of inflation right now?

Preizler: On average, probably about double.

WTN: How will greater healthcare information technology......

Full article >>> ll of these different groups, including ours, set collaborative goals to try to improve. We work with our own populations and we work with key provider groups at Meriter and the UW Physicians Group on these types of conditions.

And then I think, similarly, where we can see the improving overall quality......

Full article >>>
'"/> By Joe Vanden Plas 06/05/07

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