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State campaign seeks to reverse negative perception of manufacturing work

antaneous; the other is a longitudinal attitude emphasizing a future career and great life," said Holmes. "In order to pull it off, we knew it needed to be a multimedia campaign and that the components of it were going to be costly for the college."

Holmes admits it's not common for a technical college to back such a huge campaign - one dependent on relaying messages and images via televi......

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Source:wistechnology.com By Haley Jorgensen 11/09/05


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