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How MG&E bets on small companies for the long term

When it comes to economic development in Dane County, Madison Gas & Electric has followed a small-market blueprint over the last 20 years as it works to nurture entrepreneurial activity in the hope that today's prospects turn into tomorrow's major league employers.

For MG&E, it's part of an overall corporate strategy that sees value in creating the right c......

Full article >>> mber of companies that use research first developed at the University of Wisconsin are housed in the MG&E Innovation Center, including the WiCell Research Institute, a WARF subsidiary which does stem cell research.

"I've been in biotech and tech companies going back over 20 years, and they have been very unique in the market in their economic developmen......

Full article >>> s. "They have been instrumental in introducing us to a number of people that have resulted in us getting press attention, including acknowledgment in Forbes Magazine, getting us on the Nightly Business Report, and, introducing us to people who have become investors in the company. They introduce you to people that help with exposure to the press, the public, and to investors."

Kauten ......

Full article >>> m says. "We can engage with the community in a different way than if we were a major corporation," she says.

One of those efforts is the Dane County Collaboration Council, which is an attempt to pull together a private-sector-funded regional economic development authority. MG&E CEO Gary Wolter serves as co-chair of the collaboration council. Currently, there is no marketing plan or brand ......

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'"/> By John Rondy 02/22/06

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