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Free can be profitable

It turns out that "free" services can be profitable after all. Last week, the leading social network, LinkedIn, announced that this month it would hit the elusive goal of every startup organization: profitability.

After a few years of hooking up business contacts for free, LinkedIn last summer introduced premium services, ranging in cost from $60 to $2,000 p......

Full article >>> In who you know and what you've done, the more you have "paid" for the service and the richer the service is for it.

All that information capital then becomes the foundation of premium services. Those $60 to $2,000 per year offerings that have led LinkedIn to its new status as a revenue-positive Web 2.0 company.

Chris Shipley is the executive producer of Ne......

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Source:wistechnology.com By Chris Shipley 03/14/06


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