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Entrepreneurs learn to assess potential ideas

MILWAUKEE The Wisconsin Entrepreneurs Conference continued providing industrialists with tips on how to flourish in a competitive market, with a seminar held Wednesday to provide information on assessing the market potential of ideas. Entrepreneurs and industry representatives lis......

Full article >>> > Blumenfeld also pointed out that a product needs to be kept alive through communication with both feedback and marketing playing equal roles. The company must always keep the chains of communication open with customers, as it is through feedback that a product develops. Marketing is key as well, because without the early adaptors who learn of the product and begin to use it, it can never move i......

Full article >>> . Additionally, the technology the company had already developed was in line with the rising market, as e-mail users wanted to both secure the data and make it easier to send goals which needed data compression to work.

We positioned the company as the provider and solidified our position, Crawford said. We had a great foothold in terms of how people use data compression.


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'"/> By Les Chappell 06/02/04

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