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Employer Brands Require More Than Slick Marketing

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Whats your company handprint? The most critical challenge related to employer branding is discovering and articulating your companys unique identity your handprint. This is more than simply creating and marketing an image. Once you know what your company is about, the challenge is to make sure this unique identity is connected in compelling ways (not just any way) to the i......

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Source:wistechnology.com By Rebecca Ryan 06/09/03


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