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Drug innovation beats marketing, patents and mergers

In a recent BusinessWeek article profiling the significant rise in valuation of Genentech (NYSE: DNA), the authors point out that it is true product innovation through focused R&D efforts that's currently paying off in terms of investor confidence and resulting market valuation.

While Genentech had revenues of $4.6 bi......

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Source:wistechnology.com By Michael Rosen 05/03/05


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