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Brown Deer start-up wants to serve up foreign film through broadband box

Brown Deer, Wis. Anil Gupte plans to refine the niche of independent, foreign films as the U.S. improves its broadband service.

He forsees a new wave of media through broadband Internet access, which reached a majority of U.S. homes mid-2004, according to a survey by NetRatings, and serves a larger per-capita market in Korea, Japan and Singapore. Given a push, that network could w......

Full article >>> che he longed to develop. The company would soon fail; broadband was just not a common feature in the U.S. household of the late 90s. Gupte held on to the idea, however, and soon returned to it after a brief hiatus starting a consulting network.

A frictionless movie market, as he describes it, would reduce bulk film shipment and other kinds of resistance among customers who don't yet pref......

Full article >>> work to fill the box with smart software.

Today's international movie vendors, he said, often sit in theatres and record new releases from the screen before copying them onto multiple tapes and sending them abroad as a low-quality, high-demand, fresh product.

"Someone can stick a camera in front of screen and record it, make it different and charge a reasonable fee and people are......

Full article >>> uts costs proportionately: If a client chooses not to pay for the movie at all, the software could weigh downloaded commercials with movie cost until the movie becomes free, paid for by target marketing through zip codes.

"Commercials are downloaded just like you download content, local to you and by interest," Gupte said.

Right now, the box is in the pilot stage. Gupte said he p......

Full article >>>
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Source:wistechnology.com By Emily Laughnan 05/09/05


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