Navigation Links
WeissComm Launches Invigorate Communications to Help Companies Build Successful Health-Based Brands
Date:10/14/2008

Tali Kaplan Joins as Associate Director

SAN FRANCISCO, and SUMMIT, N.J., Oct. 14 /PRNewswire-FirstCall/ -- WeissComm Group today announced that it has launched Invigorate Communications, a full-service public relations agency focused on serving the diverse communications needs of leading biopharmaceutical, device, healthcare service and consumer companies, particularly those interested in building health-based brands. Invigorate currently provides corporate, product, investor and advocacy communications support to several biopharmaceutical companies.

Invigorate leverages the success of WeissComm Partners, the largest, independent public relations firm focused exclusively on healthcare, which recently was named "Healthcare Agency of Year" by the Holmes Report.

"Clients have always come to WeissComm for senior level counselors who understand their business better than anyone," said Jim Weiss, CEO and chairman of WeissComm Group. "Now Invigorate also provides a team of professionals who are highly knowledgeable and passionate about healthcare and offer a unique combination of intelligence, strategy and hands-on service to support our clients' core business goals."

Led by Managing Director Tom Jones, Invigorate Communications is headquartered in Summit, N.J. with offices in San Francisco and Los Angeles. Jones was formerly an executive director of communications at Novartis Pharmaceuticals Corporation and an integral leader of Ketchum Public Relations' healthcare practice. He has a successful track record of developing and executing award-winning public relations and corporate communications initiatives focused on reaching consumers and encouraging interactive and productive dialogue between patients, caregivers and physicians.

WeissComm also announced that Tali Kaplan, a 20-year veteran of the healthcare industry, has been named associate director of Invigorate. She joins from CarryOn Communications, where she was responsible for leading that agency's health and nutrition practice and providing communications support for some of the most familiar and popular consumer brands. Previously, Ms. Kaplan was vice president of global communications at Baxter BioScience after serving for several years in Baxter's regulatory affairs group. A licensed R.N. with clinical experience in neurology/neurosurgery and hospice, she started her biopharmaceutical career in the regulatory affairs department at Genentech where she focused on quality assurance and compliance for the company's numerous clinical trials.

Invigorate Communications provides a range of services including consumer marketing, healthcare communications, issues and crisis management, corporate reputation, media relations, interactive marketing, corporate and product branding, investor relations, public affairs, advocacy relations and internal communications.

"Because consumers have become increasingly integral to the healthcare decision-making process, Invigorate taps into the 'consumerization' of healthcare," said Diane Weiser, President and COO of WeissComm Group. "We rely on cutting-edge research and our years of experience to understand what makes our clients' target audiences tick - and we utilize integrated, highly targeted communications via new and traditional media vehicles that capture their imaginations, stimulate the right conversations and create a call to action."

For more information, please visit http://www.invigoratepr.com.


'/>"/>
SOURCE Invigorate Communications
Copyright©2008 PR Newswire.
All rights reserved

Related biology technology :

1. Cephalon Launches National Consumer Awareness Initiative on Appropriate Use of Prescription Opioid Medications
2. MRI Expands Energy Role: Launches Center for Integrated Algal Research and Creates Director of Energy Programs Position
3. Finesse Solutions Launches TruBio 3.4 Bioreactor Control Software
4. Finesse Solutions Launches Improved E-Store for Sensors and Transmitters
5. Allied Healthcare Launches First of Line of Ventilators Designed to Meet Demands of Mass Casualty Incidents
6. GenVault Corporation Launches GenTegra(TM) DNA
7. Complete Genomics Launches, Becomes Worlds First Large-Scale Human Genome Sequencing Company
8. Simbionix Launches Innovative Patient-Specific Simulation
9. CISBIO Bioassays Launches Chromoa(TM) Chromogranin A ELISA Kit
10. Cyntellect Launches CellXpress(TM) System to Boost Productivity of Biopharmaceutical Process Development
11. Histogen Launches BioNuesis, the Only All-Human Stem Cell Culturing Kit
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:6/24/2016)... 24, 2016  Regular discussions on a range of subjects ... the two entities said Poloz. Speaking at a ... , he pointed to the country,s inflation target, which ... "In certain areas ... have common economic goals, why not sit down and address ...
(Date:6/23/2016)... , ... June 23, 2016 , ... ... release of its second eBook, “Clinical Trials Patient Recruitment and Retention Tips.” Partnering ... retention in this eBook by providing practical tips, tools, and strategies for clinical ...
(Date:6/23/2016)... Md. , June 23, 2016 A person ... from the crime scene to track the criminal down. ... the U.S. Food and Drug Administration (FDA) uses DNA evidence ... Sound far-fetched? It,s not. The FDA ... sequencing to support investigations of foodborne illnesses. Put as simply ...
(Date:6/23/2016)... NEW YORK , June, 23, 2016  The ... students to envision new ways to harness living systems ... of Modern Art (MoMA) in New York ... more than 130 participating students, showcased projects at MoMA,s ... included Paola Antonelli , MoMA,s senior curator of ...
Breaking Biology Technology:
(Date:6/20/2016)... , June 20, 2016 Securus ... justice technology solutions for public safety, investigation, corrections ... the prisons involved, it has secured the final ... (DOC) facilities for Managed Access Systems (MAS) installed. ... additional facilities to be installed by October, 2016. ...
(Date:6/15/2016)... , June 15, 2016 ... report titled "Gesture Recognition Market by Application Market - Global Industry ... - 2024". According to the report, the  global gesture ... in 2015 and is estimated to grow at ... billion by 2024.  Increasing application of ...
(Date:6/9/2016)... TURKU, Finland , June 9, 2016 ... French National Police deploy Teleste,s video security solution to ensure ... France during the major tournament ... and data communications systems and services, announced today that its ... Police Prefecture to back up public safety across ...
Breaking Biology News(10 mins):