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Video: Women Unsatisfied With Body and Breasts, Less Likely to Comply With Screenings, Including Mammography
Date:9/23/2008

The National Women's Health Resource Center's Breast Cancer Study Also

Shows 82% of Women Do Not Know the #1 Risk Factor for Breast Cancer

RED BANK, N.J., Sept. 23 /PRNewswire/ -- According to a new study by the not-for-profit National Women's Health Resource Center (NWHRC), the nation's leading source for women's health information, women who are dissatisfied with their overall physical appearance are significantly less likely to be up to date with preventive screenings, such as mammography and breast self-exam.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/nwhrc/32162/

The national survey, conducted by Greenberg Quinlan Rosner, as part of the NWHRC's new Learn.Love.Commit. breast cancer awareness campaign, finds that women who feel good about their overall physical appearance are more likely to have had mammograms (68% versus 59%) or Pap smears (78% versus 61%) than women who are unsatisfied with their overall physical appearance.

"Making the connection between self-esteem and preventive care is a big step to helping women understand that if they love themselves on the outside, they are more likely to take better care of themselves on the inside," said Elizabeth Battaglino Cahill, RN, executive director of the NWHRC. "Our new breast cancer campaign seeks to not only give women the information they need on breast cancer risk factors, screening and treatment, but also encourages them to feel self confident and worthy enough to take preventive steps to keeping themselves healthy."

Understanding Risk

Despite women believing they are knowledgeable and have the information they need about breast cancer, only 18 percent of women in the survey correctly identified age as the number one risk factor. Sixty-four percent of respondents incorrectly believe that family history is the single greatest factor. Even more di
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SOURCE National Women's Health Resource Center (NWHRC)
Copyright©2008 PR Newswire.
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