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UltraShape Appoints Assaf Eyal as President & CEO
Date:8/26/2008

YOQNEAM, Israel and SAN RAMON, California, August 26 /PRNewswire/ -- UltraShape, the global leader in non-invasive fat reduction and body contouring, announced today the appointment of Assaf Eyal as President and Chief Executive Officer.

Assaf most recently served as Executive Vice President at NUR Macroprinters, a manufacturer of super-wide format digital printers and inks, While at NUR, Assaf was a member of a small leadership team that led to a successful sale to HP. Previously, he served in various positions at Orbotech Ltd., (NASDAQ: ORBK) over a seventeen year period, most recently as Co-President of the Display Division and Corporate VP, a division that grew under his leadership to revenues of $150 million. He holds a B.Sc in Engineering and M.Sc in Management.

Michael Berman, Chairman of the Board of UltraShape, stated, "Assaf's strong background in sales, marketing, service and R&D will enable him to strengthen UltraShape's position as market leader in the field of non-invasive body contouring. We are very pleased that he will be joining us and we believe that under his leadership UltraShape will reach important new achievements as it strives to enhance its market share and develop next generation body contouring products."

"I am pleased to join UltraShape as it strives to grow its leadership position in the industry," Assaf said. "The potential of working with a first-rate management team and a cutting-edge technology make this an exciting opportunity."

About the UltraShape(R) Contour I

The UltraShape Contour I system, which is authorized for marketing outside the U.S., incorporates patented non-thermal selective focused ultrasound technology. Contour I, is the first scientifically and clinical
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SOURCE UltraShape Ltd.
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