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Sigma-Aldrich(R) Becomes First Life Science Company to Publish in PubMed's Peer-Reviewed Video Journal JoVE
Date:9/17/2008

ST. LOUIS, Sept. 17 /PRNewswire-FirstCall/ -- Sigma-Aldrich (Nasdaq: SIAL) today announced the publication of its first peer-reviewed video protocol in the PubMed accessible Journal of Visualized Experiments (JoVE). This makes Sigma-Aldrich the first life science company to submit a video protocol to the traditional scientific publication process. Peer-reviewed video protocols are an innovative and highly effective tool to increase the efficiency of scientific communication and with it the speed of basic research and drug discovery (http://www.jove.com/index/Details.stp?ID=899).

"Producing peer reviewed resources and making them available in locations that researchers trust is an invaluable tool for the research community," said John Custer, Marketing Manager-Biochemistry for Sigma-Aldrich. "We look forward to hearing our customers' feedback while we continue working on additional video protocols."

Less than two years old, JoVE is a scientific journal that publishes video articles of biological experiments from leading academic institutions including Harvard, MIT, Stanford, and Berkeley. JoVE recently became the first and only video-based scientific journal to be indexed in MEDLINE and PubMed, the official repositories of the National Library of Medicine (NLM) at the National Institute of Health (NIH).

"Scientists depend on fast access to high quality information both from other scientists and increasingly from industry. The fact that an industry leader dedicates its resources to make its scientific knowledge accessible using the most innovative forms of scientific communication will strongly benefit the scientific community," said Klaus Korak, co-founder of JoVE.

The first video protocol titled, Sigma's Non-Specific Protease Activity Assay -- Casein as a Substrate, is a multipurpose protease assay employed by life science researchers in academia, biotech, and
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