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Sales Lead Management Association Voting Continues for “50 Most Influential”; Two Direct Marketing Partners Executives Nominated for 2013 Honors
Date:11/19/2013

Sacramento, CA (PRWEB) November 19, 2013

Voting for The Sales Lead Management Association’s (SLMA) peer-driven recognition program, “Top 50 Most Influential People in Sales Lead Management” remains open for two more weeks. Direct Marketing Partners (DMP) executives, Debra da Costa, president and CEO, and Tom Judge, VP Strategy, are among those nominated by SLMA members for this honor. The Top 50 winners will be determined by the number of votes received by each nominee between Nov. 1 and Nov. 30, and will be revealed Dec. 5.

James Obermayer, SLMA’s president and CEO, said, “This election honors those nominated, and those who win, as generators of wealth. They know how to generate demand and manage the demand better than their competitors.”

Ron Goodman, SLMA’s VP, said, “It isn’t enough to generate interest. In order to generate revenue, the marketing professional must be expert at managing sales leads.”

Both da Costa and Judge have been among the SLMA’s “50 Most Influential” in previous years and da Costa has been recognized by the SLMA as one of the Top 20 Women to Watch.

“The process of helping clients successfully manage sales leads is DMP’s passion and is the primary reason we developed our metrics-based process.” said da Costa.

Judge, who recently presented two sessions on diagnosing and solving B2B lead gen challenges at the DMA Worldwide Conference, said, “ in the ever-evolving, competitive business of helping B2B companies develop new customers, it is satisfying to have our work honored in this way.”

Voting for the 50 Most Influential P
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