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Photos: 'Project Runway's' Tim Gunn Launches Addressing Psoriasis(TM) Campaign to Advocate That Patients Shouldn't Let Psoriasis Impact Personal Style
Date:3/4/2009

ddressing Psoriasis(TM)

The Addressing Psoriasis(TM) campaign was developed to inspire people with plaque psoriasis to be confident and not allow the condition to inhibit their everyday style. Addressing Psoriasis(TM) is sponsored by Amgen and Wyeth with participation from the American Academy of Dermatology, the National Psoriasis Foundation and Psoriasis Cure Now. To learn more about Addressing Psoriasis(TM) or to enter the contest, visit www.addresspsoriasis.com.

Entrants are asked to submit a video testimonial or personal essay explaining their story of how they have overcome the challenges of living with moderate to severe plaque psoriasis and how the condition has impacted their personal style and the clothing they wear. Entries will be judged based on the inspirational nature of their story, not on specific psoriasis treatment options.

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE DOES NOT INCREASE YOUR CHANCE OF WINNING. See Official Rules for details and restrictions. The "Addressing Psoriasis(TM)" essay/video contest is open to legal residents of the 50 United States and the District of Columbia, 18 years of age and older on date of entry. Contest begins at 12:00:00 (Noon) PM Eastern Time ("ET") on Monday, March 2, 2009 and ends at 11:59:59 PM ET on Thursday, April 30, 2009. Void outside the 50 United States and District of Columbia. Void where prohibited. To enter and view Official Rules, visit www.addresspsoriasis.com. Sponsored by Amgen Inc., One Amgen Center Drive, Thousand Oaks, CA 91320 and Wyeth Pharmaceuticals, 500 Arcola Road, Collegeville, PA 19426.

About Amgen and Wyeth

Amgen discovers, develops, manufactures and delivers innovative human therapeutics. A biotechnology pio
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