Navigation Links
North Carolina Marketing Firm MicroMass Named One of Top 60 Healthcare Agencies in U.S.

Rankings Published by Medical Marketing & Media

CARY, N.C., July 15 /PRNewswire/ -- MicroMass Communications, Inc., a leader in behavioral science-based relationship marketing, is ranked one of the nation's top 60 healthcare firms in Medical Marketing & Media's annual "Agency Issue" review, published this month.

The rankings, based on estimated revenue for 2007, place MicroMass among some of the largest advertising powerhouses in the country and underscore the value of the agency's unique services. MicroMass specializes in applying behavioral science -- the study of how individuals make decisions, communicate and act -- to the development of relationship marketing campaigns that build strong, influential bonds between customers and brands.

"This is what sets us apart from other agencies and fuels our success," said Jay Bigelow, president of MicroMass. "Teaming trained behaviorists with seasoned strategists, creatives, account managers and a full digital staff gives us unrivalled capabilities in generating true engagement with customers."

The agency's financial growth is linked to its parallel growth in accounts, physical space and staff. MicroMass won seven new assignments in 2007.

The company also doubled the size of its headquarters in Cary, N.C., and opened a new "pharma corridor" office in Morristown, N.J. Strategic new hires, including key senior-level additions to its leadership team, have strengthened the agency's human capital and positioned MicroMass for continued growth and expansion.

Founded in 1994, MicroMass has experience in more than 30 therapeutic categories and a client list that includes Auxilium, Bowflex, GlaxoSmithKline, Johnson & Johnson, LabCorp, Merck, Novartis, Salix, Shire and UCB Pharma. Agency services include behavioral science research and strategy; professional and consumer relationship marketing; strategic account planning; creative strategy development and execution; measurement and outcomes analysis; and systems integration, technical deployment and database services.
For additional information on MicroMass, visit .

CONTACT: Julie Laitin (212) 286-2424 Cynthia Amorese (908) 665-8072

Email: Email:

SOURCE MicroMass Communications, Inc.
Copyright©2008 PR Newswire.
All rights reserved

Related biology technology :

1. Cepheid Enters Into Five-Year Agreement With Northrop Grumman for the Purchase of Anthrax Test Cartridges for Use in United States Postal Service Biohazard Detection Systems
2. Cartesian Gridspeed Opens Subsidiary Operation in North America
3. SportCoatings; The North American Booster Club Association (NABCA); the Coatings Specialist Group New Booster Program Goes High Tech With Invisible Antimicrobial Defense
4. Northwest Biotherapeutics, Inc. Announces Appointment of Chief Financial Officer
5. Immunotec Inc. announces appointment of President & CEO James A. Northrop
6. ARIUS to present at BioNorth Biotechnology and Life Sciences Conference
7. Lonza Withdraws Majority of Claims in Patent Lawsuit Against Northwest Biotherapeutics
8. Rabobank Releases Annual North American Food & Agribusiness Outlook
9. Alexza Announces Partnership With Endo for AZ-003 (Staccato(R) fentanyl) in North America
10. Medefield Announces New Appointments to North American Business Unit
11. Digirad Corporation to Receive Frost & Sullivan 2007 North American Award for Product Strategy
Post Your Comments:
(Date:11/24/2015)... 2015 SHPG ) announced today that ... Jaffray 27 th Annual Healthcare Conference in New ... 8:30 a.m. EST (1:30 p.m. GMT). --> SHPG ) ... participate in the Piper Jaffray 27 th Annual Healthcare Conference ... December 1, 2015, at 8:30 a.m. EST (1:30 p.m. GMT). ...
(Date:11/24/2015)... 24, 2015 /PRNewswire/ - Aeterna Zentaris Inc. (NASDAQ: ... the remaining 11,000 post-share consolidation (or 1,100,000 pre-share ... "Series B Warrants") subject to the previously disclosed ... 23, 2015, which will result in the issuance ... to the issuance of such shares, there will ...
(Date:11/24/2015)... ... ... InSphero AG, the leading supplier of easy-to-use solutions for production, culture, and ... as Chief Operating Officer. , Having joined InSphero in November 2013 as ... promoted to Head of InSphero Diagnostics in 2014. There she has built up ...
(Date:11/24/2015)... 24, 2015 Capricor Therapeutics, Inc. ... the discovery, development and commercialization of first-in-class therapeutics, today ... Officer, is scheduled to present at the 2015 Piper ... a.m. EST, at The Lotte New York Palace Hotel ... . --> . ...
Breaking Biology Technology:
(Date:10/26/2015)... PUNE, India , October 26, ... --> --> ... Forecasts 2015 to 2021 as well ... Analysis 2015-2019 research reports to its ... . ...
(Date:10/26/2015)... 2015  Delta ID Inc., a company focused on ... PC devices, announced its ActiveIRIS® technology powers the iris ... launched by NTT DOCOMO, INC in Japan ... smartphone to include iris recognition technology, after a very ... in May 2015, world,s first smartphone to have this ...
(Date:10/23/2015)... and GOLETA, California , October 23, ... BIOPAC and SensoMotoric Instruments (SMI) announce a mobile plug ... data captured during interactive real-world tasks SensoMotoric ... integration of their established wearable solutions for eye tracking ... gaze behavior captured with SMI Eye Tracking Glasses ...
Breaking Biology News(10 mins):