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More than $6 Million Raised During Two-Day Event to Support Research and Treatment for Childhood Cancer and Other Catastrophic Diseases
Date:2/14/2008

Additional donations to benefit St. Jude Children's Research Hospital(R),

the premier pediatric research and treatment center, can be made by

visiting promesayesperanza.org

MEMPHIS, Tenn., Feb. 14 /PRNewswire/ -- More than 60,000 callers generated $6.1 million dollars during the Promesa y Esperanza (Promise and Hope) radiothon held by Univision Radio, a division of Univision Communications Inc. The radiothon, benefiting St. Jude Children's Research Hospital, took place February 7 and 8, 2008.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080214/CLTH095-a )

(Photo: http://www.newscom.com/cgi-bin/prnh/20080214/CLTH095-b )

(Photo: http://www.newscom.com/cgi-bin/prnh/20080214/CLTH095-c )

"There are no words to describe how grateful we are for the generosity that the Hispanic community has shown to St. Jude," said John P. Moses, Chief Executive Officer for ALSAC, the fundraising organization of St. Jude. "Univision Radio and its listeners are valued partners in the fight against childhood cancer and other catastrophic diseases not only here in the United States but throughout the world including Latin America."

During the two-day broadcast event, St. Jude patients and their families visited the radio stations to share their St. Jude experience with listeners and volunteers. Hispanic celebrities also joined the St. Jude's life-saving mission by lending their voices during the radiothon. Among those who supported the event were singers Luis Fonsi, Jeremias, Enrique Iglesias, Fanny Lu, Charlie Zaa, and Fulanito as well as Univision personalities Ana Maria Canseco, Karla Martinez and Raul Gonzalez from Despierta America, Marisa del Portillo and Lilia Luciano from Escandalo TV, Rafael Jose from Cafe Con Leche, and Carlos Calderon from El Gordo y La Flaca and Acceso Maximo.

"Everyone at Univision Radio feels very proud of the encouraging response from the Hispanic community and of the unprecedented support generated during these two days to ensure that no child is turned away from treatment because of cost," said Gary Stone, President and Chief Operating Officer of Univision Radio. "We are honored to be part of St. Jude's mission to bring hope to patients and their families through this effort, which exemplifies Univision's commitment to improve the quality of life in our communities across the nation."

More than 40 stations of the Univision Radio family, the leading Spanish- language radio broadcaster in the United States, supported Promesa y Esperanza, including in Albuquerque, Dallas, El Paso, Fresno, Las Vegas, Los Angeles, McAllen, Miami, New York, San Antonio, San Diego, San Francisco and, for the first time this year, in Puerto Rico. Univision Radio also supported the event through its syndicated radio programming, Recuerdo, RadioCadena Univision, and El Piolin por la Manana, in more than 20 markets.

Opened in 1962, St. Jude freely shares its research findings with hospitals everywhere. St. Jude's International Outreach Program shares its expertise and knowledge with partner countries around the world, including Brazil, Chile, Costa Rica, Ecuador, El Salvador, Guatemala, Honduras, Mexico, and Venezuela.

About St. Jude Children's Research Hospital

St. Jude Children's Research Hospital is internationally recognized for its pioneering work in finding cures and saving children with cancer and other catastrophic diseases. Founded by the late entertainer Danny Thomas and based in Memphis, Tennessee, St. Jude freely shares its discoveries with scientific and medical communities around the world. No family ever pays for treatments not covered by insurance, and families without insurance are never asked to pay. St. Jude is financially supported by ALSAC, its fundraising organization. For more information, please visit http://www.stjude.org .

For more information please contact:

Ivy Rueda Diederichs

Senior Account Executive

Fleishman-Hillard

Tel: (305) 520-9025

E-mail: ivy.rueda@fleishman.com

Evelyn Homs

Director of Hispanic Marketing

ALSAC/St. Jude Children's Research Hospital

Tel: (901) 578-2293; Cell: (901) 246-9937

E-mail: evelyn.homs@stjude.org


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SOURCE St. Jude Children's Research Hospital
Copyright©2008 PR Newswire.
All rights reserved

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