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Mirixa Corporation and the APhA Foundation Finalize Partnership
Date:2/4/2009

RESTON, Va., Feb. 4 /PRNewswire/ -- Mirixa Corporation and the American Pharmacists Association (APhA) Foundation, the creator of the Diabetes Ten City Challenge and a partner in the Asheville Project(R), have finalized their partnership to deliver all of APhA Foundation's HealthMapRx commercial programs via Mirixa. MirixaPro(SM) is now the platform of choice for all existing and future APhA Foundation commercial programs delivered through pharmacy.

Announced on October 9th 2008, this partnership joins the quality and reach of Mirixa-enabled patient care programs and services with the APhA Foundation's highly respected and nationally renowned employer-based disease management and wellness research efforts. Additionally, this enhanced alliance between the National Community Pharmacist Association (NCPA), which sponsors Mirixa, and the APhA Foundation represents a significant opportunity for the pharmacy community by providing enhanced opportunities to deliver patient care services.

"We are delighted to have finalized this important partnership and are anxious to begin working with HealthMapRx clients and partners," expressed Rick Solano, Mirixa's Chief Executive Officer. "This partnership represents a significant step forward in enhancing pharmacy-based patient care and education services at the national level, and will help pharmacists improve consumer health and the quality of many lives," added Mr. Solano.

"This important collaboration between national pharmacist organizations has the tremendous potential to incentivize wellness, improve patient outcomes and manage costs, thereby addressing critical issues facing the U.S. healthcare system. The new partnership creates synergies that will provide enhanced service delivery and program offerings to current and future clients and responds to requests by our employer clients and pharmacists for integrated systems for patient care," said William Ellis, R.Ph., Executive Director and Chief Executive Officer of the APhA Foundation.

Mirixa and HealthMapRx clinical teams are currently implementing the integration of programs and processes in order to provide the seamless and eventual transition of HealthMapRx programs onto the Mirixa platform. In the months to come, the team will be working closely with each employer to inform them of additional program opportunities that Mirixa can provide their employees. No interruption of current employee programs is anticipated as this transition occurs.

About the APhA Foundation

The American Pharmacists Association (APhA) Foundation, headquartered in Washington, D.C., is a non-profit organization affiliated with the American Pharmacists Association, the national professional society of pharmacists in the United States. The APhA Foundation has expertise in designing programs that seek to create a new medication use system in the United States where patients, pharmacists, physicians and other health care providers collaborate to dramatically improve the cost and quality of consumer health outcomes through the safe and effective use of medications. For additional information: http://www.aphafoundation.org.

About Mirixa

Mirixa Corporation, sponsored by the National Community Pharmacists Association (NCPA), is the leader in targeted patient care services delivered via the nation's largest pharmacy-based patient care network. Dedicated to improving patients' health, Mirixa enables the healthcare community to deliver patient care services through retail pharmacy. The MirixaPro(SM) web-based clinical platform is used by pharmacists to deliver standardized patient care services. For more information, please visit http://www.Mirixa.com.

     Contacts:  Barbara Byrne            Lisa Miller
                703.865.2028             703.838.2682
                PR@Mirixa.com            Lisa.Miller@ncpanet.org

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SOURCE Mirixa Corporation
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