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MassDevice Big 100 East Enjoys Record-Breaking Turnout
Date:7/25/2013

n-says-zoll-ceo-highlights-big-100-east-2013" onclick="linkClick(this.href)">open discussion about game-changing technologies and the rapid pace of industry change. CEOs Jeff Burbank of NxStage, Philipp Lang of ConforMIS, Richard Packer of Zoll and Amar Sawhney of Ocular Therapeutix each offered ideas from the view in the corner office.

Additionally, event sponsors Aptitude, KHJ, Porzio Life Sciences and Greenberg Traurig hosted break-out sessions on headline-grabbing topics affecting the medtech industry:

  • Aptitude hosted a marketing and business model breakout session. Moderated by Justin Hibbs and Shawn Fleming, the session focused on advice on social media marketing practices, and encouraged audience members to think about business strategies in new ways.
  • KHJ provided powerful insight into using social media as a platform in its panel on “Changing the Rules of Medical Device Marketing”
  • Porzio Life Sciences held a breakout session on compliance, where moderators and a panel of industry compliance experts tried to suss out practical strategies for handling a variety of issues. With participation from the audience, the panelists highlighted an important message about compliance in the U.S.: there's a lot of gray area, so make sure you stay ahead of the curve with strong policies, personnel and training programs.
  • Greenberg Traurig's David Dykeman moderated an IP/Technology breakout session emphasizing the importance of staying ahead of regulation and competition by keeping the best people in your corner. Panelists discussed a complex regulatory environment that creates murky waters for M
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