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Martha Stewart Reveals the Secret Behind her Radiant Skin is Revolutionary Anti-aging BIOEFFECT EGF SERUM

NEW YORK, May 9, 2012 /PRNewswire/ --

On today's Martha Stewart Show, Martha unveiled her beauty secret to be next generation beauty product BIOEFFECT EGF SERUM.  The serum is already  incredibly popular with 1 in 3 women using BIOEFFECT EGF SERUM in Iceland* where the product was developed.

Martha told the audience and viewers at home that the First Lady of Iceland, Dorrit Moussaieff, introduced her to the serum three months ago and she loves the results so much she has been using it every night ever since.

Boasting staggering results, BIOEFFECT EGF SERUM contains EGF (Epidermal Growth Factor), a cellular activator that improves the appearance and health of your skin by encouraging the skin to repair its own cells.

EGF (Epidermal Growth Factor) occurs naturally in human skin and has the ability to speed up the rate of cell turnover, helping the skin to maintain its youthful radiance. Although we produce a lot of EGF when we're young, as we age the skin slows its natural production of EGF, which is why fine lines start to appear as skin loses its firmness and elasticity.    

Applying BIOEFFECT EGF SERUM in the evening will stimulate the process of cell renewal and minimize the effect of aging. Suitable for all skin types, BIOEFFECT works to noticeably reduce lines and dark circles as well as hydrate and increase elastin and collagen production to ultimately help fight the visible signs of the ageing process. The results are plumper, firmer, fully hydrated skin with a fresh and more youthful appearance.

Based on 10 years of biotechnology research BIOEFFECT EGF SERUM is a highly sustainable product. It contains EGF made in barley plants that have been cultivated in pure volcanic pumice and watered with spring water in a state-of-the-art greenhouse in Iceland, using underground volcanic energy for heating and lighting.

RRP $210 (including delivery) for 15mL

*1 in 3 women over thirty are using BIOEFFECT EGF SERUM in Iceland according to a recent nation wide survey conducted by Capacent Gallup in Iceland.

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