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MMR and Dancing Paws to Participate in Joint Sales Effort to Provide Personal Health Records for Pets
Date:3/27/2009

Companies Will Offer a Personal Health Record and A Year's Supply of Breathalicious to Keep 'First Puppy' Healthy and Kissably Sweet at the White House

LOS ANGELES, March 27 /PRNewswire-FirstCall/ -- MMR Information Systems, Inc. (OTC Bulletin Board: FVRL), which through its wholly-owned operating subsidiary, MyMedicalRecords, Inc. (collectively, "MMR") provides consumer-controlled Personal Health Records ("PHRs") (www.mymedicalrecords.com) and electronic safe deposit box storage solutions (www.myesafedepositbox.com), has entered into an agreement with Natural Products For Pets ("NPP") (www.dancingpaws.com), a leading manufacturer of Green Bones and Pet Nutritional Products, to offer NPP customers a MyMedicalRecords Personal Health Record with the purchase of any NPP, Dancing Paws or Breathalicious product. The companies will also offer a free pet Personal Health Record and one-year supply of NPP products to the First Dog expected to be delivered at the White House in April.

"Personal Health Records are a centerpiece of this nation's healthcare initiative. MMR's MyMedicalRecords PHR service features the ability to store, index and retrieve Personal Health Records and other important documents for up to 10 family members, including pets, in one account, making it a true pet-friendly Personal Health Record for the entire family," said Robert H. Lorsch, Chairman and CEO of MMR Information Systems, Inc. "As an animal lover I know how important our pets are to a family. I spent nearly 30 years thinking out-of-the-box creating unique sales promotion opportunities starting with my early days working with Microsoft. Using Personal Health Records as an incentive to sell consumer products represents a unique sales promotion opportunity."

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SOURCE MMR Information Systems, Inc.
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