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Lifeline Skin Care™ Selects Click Here, Inc., Richards Partners
Date:4/19/2011

DALLAS, April 19, 2011 /PRNewswire/ -- Click Here, Inc., and Richards Partners have been selected as agencies of record by Lifeline Skin Care™, a wholly owned subsidiary of International Stem Cell Corporation (OTCBB: ISCO), a California-based biotechnology company focused on therapeutic and research products.  Lifeline offers luxury anti-aging skin care products developed using its proprietary stem cell technology.  Based in Dallas and part of The Richards Group – the nation's largest independent branding agency – Click Here will manage the digital marketing strategy and Richards Partners will oversee public relations initiatives.

Lifeline's products are developed by a team of ISCO scientists in collaboration with world-renowned cosmetic experts, and offer a comprehensive approach to skin care using patent pending moisture serums for day and night use.  Made with human non-embryonic stem cell extracts, the serums deliver anti-aging effects by nurturing collagen and elastin, resulting in healthier and younger-looking skin.  The products can be purchased through the www.lifelineskincare.com website.

Tiffani Mauldin-Frederick, marketing partner of Lifeline Skin Care™ says, "Our partnership with these talented groups will provide additional momentum by developing strategic, engaging communications.  I am thrilled with the media reach and innovative approach provided by Richards Partners, and look forward to working with them to increase the brand recognition of Lifeline Skin Care™, and to help educate the public about the revolutionary science behind these products."

Lifeline was formed to support the research of the ISCO, a global leader in parthenogenetic stem cell technology to treat incurable human diseases such as diabetes, Parkinson's, liver and eye diseases.  Each purchase of Lifeline Skin Care™ products contributes to ISCO's se
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SOURCE Lifeline Skin Care
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