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CARLSBAD, Calif. and BANGALORE, India, July 10, 2011 /PRNewswire/ -- Life Technologies Corporation (NASDAQ: LIFE) announced today that it has launched a regional distribution hub in India to address strong customer demand in the South Asia region.
The new India Distribution Center (IDC), located in Bangalore, will boost the availability, timely delivery and quality of Life Technologies' products to its thousands of customers in the area.
"The scientific community in India is growing at a rapid rate," said Devashish Ohri, Managing Director of Life Technologies South Asia. "By locating the India Distribution Center in Bangalore, we can bring our innovative technologies more efficiently to our customers and partners in the region and help advance their science."
"South Asia is one of the fastest growing regions in the world," said Mark Smedley, President of Asia Pacific and Japan for Life Technologies. "Opening the India Distribution Center here is a clear demonstration of Life Technologies' commitment to the scientific community to greatly enhance the timeliness, accuracy and reliability of our product distribution to our Indian customers."
The India Distribution Center, which spans a built-up area of 25,000 square feet, adopts a hub-and-spoke model, with Bangalore as the regional hub for Life Technologies' product distribution throughout India. Since the IDC's inception, Life Technologies' volume of items shipped per day in the region has increased fourfold, with dramatically improved order fulfillment time that is up to 50 percent faster in most cases.
Life Technologies operates as Invitrogen Bioservices India Pvt. Ltd. in India and commenced operations in the year 2005 from Bangalore. The company recently acquired a part of Labindia, a long time distributor for its Applied Biosystems branded instrume
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