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Laboratory Equipment Marketplace Receives Fresh Look and Updated Features

Midland, ON (PRWEB) June 20, 2012, considered the premiere global marketplace for new and used laboratory equipment is pleased to announce the re-launch of its business to business ecommerce website. The site has recently undergone a facelift, which looks to offer buyers and sellers a faster, more convenient way to conduct equipment transactions with increased ease of use. The cleaner site design makes it easier for users to navigate through top equipment categories such as Laboratory, Process/Industrial, Healthcare and Medical Equipment, and Electronic Test Equipment and Semiconductor Equipment. A newly-added slideshow adds a central location to showcase key and important features of the LabX website that aren’t always apparent to new visitors.

More than just a facelift, the architectural underpinnings are improved to increase page speed for faster user navigation. The “Sell” section has an updated flow for “Running an Ad” which now helps to better integrate customer’s product listings with Google Shopping and Google Merchant interface requirements.

At LabX there is a strong understanding of customer satisfaction and supporting the loyal audience base. LabX continues to serve a buying audience of over 12,000 visitors each day for laboratory and related hi-tech industrial equipment. This re-launch is the first phase of multiple improvements LabX looks to be rolling out over the remainder of the year. As a response to an audience satisfaction survey, emphasis will be placed on better searching and sorting of products as key steps in the upcoming development plans. This summer, LabX will be rolling out a new server infrastructure to add even greater speed improvements and server redundancy in a new facility.

LabX Media Group is a fast-growing business-to-business publishing company serving the scientific research market with four primary business units. Started in 1995, the company's flagship website, LabX is an online marketplace to buy and sell laboratory equipment via online auctions and classified ads. Lab Manager Magazine is a free monthly publication covering the latest trends in the lab, including leadership and staffing, lab safety, and new product technologies and is sent to over 40,000 laboratory professionals across the US, Canada, and the world. LabWrench is a product-focused social network with discussions and forums about all laboratory equipment. The Scientist magazine which delivers award winning editorial to over 52,000 life science readers. Delivering the message to the life science community of "Exploring Life, Inspiring Innovation".

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