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International Attendance for Networking and Education at Informex Beyond Manufacturing
Date:11/22/2011

PRINCETON, N.J., Nov. 22, 2011 /PRNewswire/ -- Informex, the leading meeting place for buyers and sellers of high-value chemistry, today announced that the most recent event in the Informex Online Series, titled Beyond Manufacturing: Driving the Business of Chemicals is attracting strong attendance and a large international presence for the event. On December 1, 2011 at 9:00am EST, the complimentary event will be hosted from a virtual platform that can be accessed from anywhere in the world. Attendees to Beyond Manufacturing will benefit from a full day of education and networking focused on running a flexible and profitable chemical business in the changing global marketplace. As with other Informex Online Events, the format will run as a structured webinar with featured presentations, themed discussions, and networking lounges.

The program schedule features high level presentations from industry leading professionals at Frost and Sullivan, Kline & Company, Creative Corporation, and Archimica. Presentation topics include megatrends for the chemicals industry, including the recent mergers and acquisitions landscape. Other topics include marketing techniques and branding in the current economy, as well as how to maximize success as a tradeshow exhibitor. The seminar schedule will be complemented by ongoing discussions about Social Media in the chemicals industry and how to successfully outsource for the future.

"The resounding attendee feedback from the webinar series has been that these events offer the best of both worlds. They can learn and network without having to leave their desk, or in some cases, their home," said Jennifer Jessup, Global Brand Director of Informex. She continued, "Today's market is focused on cost and time savings, and companies no longer always have the availability to send a group of employees to be onsite at a multiple day event. Online Events, such as Beyond Manufacturin
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