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InsiteResearch Market Momentum Continues to Accelerate
Date:9/14/2009

BRIDGEWATER, N.J., Sept. 14 /PRNewswire/ -- InsiteResearch, LLC, a leading provider of Key Opinion Leader (KOL) relationship management, identification, influence mapping and automated data services to the life sciences industry, is gaining momentum in its impact to support expanding customer needs to most effectively interact with physicians. Eric Johnson, senior vice president and general manager, InsiteResearch, will address two upcoming major industry conferences as a lead speaker. Furthermore, InsiteResearch was recently covered in the Gartner report, "Key Opinion Leader Management in Life Sciences: Utilizing the Peer Channel to Educate and Inform Physicians" by Dale Hagemayer.

Johnson will be a presenter at the ExL Pharma 5th Annual Medical Science Liaison Best Practices Conference to be held September 16-17, 2009 at the Omni San Diego, California. Johnson's address will include strategies to optimize Key Opinion Leader identification for information dissemination and education. Johnson will also explore the impact of the Physician Sunshine Payment Act on Key Opinion Leader segmentation.

Later this year, Johnson will be a key presenter at CBI's 6th Annual Conference, "Defining Appropriate and Effective Interactions with Thought Leaders and Key Opinion Leaders," to be held November 9-10, 2009 at the Princeton, NJ Hyatt Regency. He will discuss trends and best practices for Key Opinion Leader relationship management.

"We are proud of Insite's capabilities to support their clients with service and innovative technology, which makes them important partners in the pharmaceuticals industry," said Jeff Brady, president, Advanced Health Media, parent company of InsiteResearch.

The Gartner report, published on June 15, 2009, is available to Gartner clients at www.gartner.com
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SOURCE InsiteResearch, LLC
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