Navigation Links
Human Pheromone Sciences Enters Into Agreement to Reposition and Promote its Natural Attraction(R) Brand
Date:9/12/2007

SAN JOSE, Calif., Sept. 12 /PRNewswire-FirstCall/ -- Human Pheromone Sciences, Inc. (OTC Bulletin Board: EROX) ("HPS" or "the Company") today announced the signing of an exclusive Agency Agreement with Brand Intelligence Group, Inc. ("BIG"), to reposition and promote the Company's Natural Attraction(R) brand, which contains its proprietary and patented human pheromone technology.

Under the terms of the Agreement, HPS and BIG will work together to develop a comprehensive program to repackage, reposition and promote the Natural Attraction brand, in order to capitalize on the potential strength of the trademark and its underlying technology.

In commenting on the Agreement, an HPS spokesperson indicated that the Company has been primarily focused on developing long-term relationships with leaders in the consumer products arena to incorporate the Company's mood-enhancing technology in products marketed and sold by such corporate partners. "While our primary focus has been successful in attracting industry leaders to incorporate our technology in their products, we have not focused our Natural Attraction line," said Bill Horgan, CEO, of the Company. In August of last year, the Company entered into a License Agreement with a Johnson & Johnson subsidiary, and most recently signed a non-exclusive agreement with Schwarkf and Henkel for several hair care lines. The Company noted that additional product introductions by Licensees are imminent.

BIG is a New York City-based consortium of branding, communication, licensing and marketing firms specializing in fragrance, fashion, lifestyle and luxury products. Co-presidents, Louis Iacovelli and Deborah Moses, are recognized experts in positioning and repositioning brands. Their collective client experience in beauty and fragrance include L'Oreal, Estee Lauder, Givenchy Fragrance, Coty Prestige, Dolce & Gabbana, Vera Wang, Gianni Versace, Yves Saint Laurent, Moschino, Joseph Abboud, Smash Box, Urban Decay, Ba
'/>"/>

SOURCE Human Pheromone Sciences, Inc.
Copyright©2007 PR Newswire.
All rights reserved

Page: 1 2

Related biology technology :

1. Human Primary Preadipocytes and Differentiated Adipocytes
2. Low Abundance cDNA Cloned Using Stratagenes Human Universal cDNA Library
3. Control RT-PCR Primers for Human Gene Transcripts with Varying Abundance
4. New Mammalian Expression Vectors Employ Stable, High-Level Fluorescence Humanized Renilla GFP Reporter
5. Human Universal cDNA Library Array I
6. Map and Link Human Genetic Disorders with SSLP Analysis
7. RT-PCR Primer Sets for Human and Mouse Mismatch Repair Genes
8. Transfection of Green Fluorescent Protein into Human Adrenalcarcinoma Cells
9. Fluorescence-Based Single-Tube Assays to Rapidly Detect Human Gene Mutations
10. Improve Lipid- or Calcium Phosphate-Mediated Transfection of Human Dermal Fibroblasts
11. Sequence-Validated and Expression-Tested Human cDNA in a Dual Expression Vector
Post Your Comments:
*Name:
*Comment:
*Email:
(Date:5/6/2015)...  Oxis Biotech, Inc. (OXIS), a wholly owned subsidiary ... that Cassian Yee , M.D., Professor, Department of ... University of Texas MD Anderson Cancer Center joined its ... of Immunology, Division of Cancer Medicine, and Director, Solid ... the University of Texas MD Anderson Cancer Center.  ...
(Date:5/6/2015)... The Remedy Group , the ... the specialty pharmacy industry, will be exhibiting, presenting, and ... Pharmacy Summit. The Summit will be held May 4-8, ... is the largest annual gathering for the specialty pharmacy ... pharmacy providers, pharma/biotech manufacturers, and payers, to learn more ...
(Date:5/5/2015)... 5, 2015  23andMe, Inc., the leading personal genetics ... Research Study in collaboration with Pfizer Inc. The ... erythematosus, more commonly known as lupus, into the study ... effort is also in collaboration with the Lupus Research ... May. Approximately 1.5 million people in the ...
(Date:5/5/2015)... May 5, 2015  Tikcro Technologies Ltd. (OTCQB: ... to continue trading on OTCQB  Marketplace, the market ... Marketplace allows for a continuous public market for ... have real-time quotes and market information on us ... OTCQB Marketplace includes U.S. and international companies in ...
Breaking Biology Technology:Oxis Biotech Appoints Cassian Yee, M.D. To Its Scientific Advisory Board 2Oxis Biotech Appoints Cassian Yee, M.D. To Its Scientific Advisory Board 3The Remedy Group presenting at the 2015 Armada Specialty Pharmacy Summit: The Pitfalls to Growth and Maintaining the Patient Experience 223andMe Launches the Lupus Research Study in Collaboration with Pfizer Inc. 223andMe Launches the Lupus Research Study in Collaboration with Pfizer Inc. 3Tikcro Technologies Announces Approval to Continue Trading on OTCQB 2
... combines the simplicity of protein precipitation with ... removal of phospholipids and proteins from biological ... 8 Supelco, a division of Sigma-Aldrich ... leading supplier of chromatography products for analysis ...
... ImQuest Life Sciences presented their latest biological results ... molecule piperazine compound for the treatment of solid ... in Whistler, British Columbia. The presentation highlighted advances ... IQP-0304. The piperazines demonstrate potent antiproliferative activity against ...
... Upregulation by Percutaneous Administration of Gene Therapy in ... Effects of SERCA2a Enzyme Replacement Using Gene TransferSAN ... the publication of results from a Phase 1/2 ... replacement therapy for advanced heart failure, in the ...
Cached Biology Technology:HybridSPE(TM)-Precipitation Technology Wins SelectScience.net 2009 Scientists' Choice Award for Best New Separations Product in 2008 2HybridSPE(TM)-Precipitation Technology Wins SelectScience.net 2009 Scientists' Choice Award for Best New Separations Product in 2008 3ImQuest Presentation at Keystone Symposium Focuses on Advancements in Their Cancer Research and Development Program 2The Journal of Cardiac Failure Publishes Results From Celladon Corporation's First-in-Human Phase 1/2 Clinical Trial in Advanced Heart Failure 2The Journal of Cardiac Failure Publishes Results From Celladon Corporation's First-in-Human Phase 1/2 Clinical Trial in Advanced Heart Failure 3
(Date:4/13/2015)... April 13, 2015 According ... "Global Biometrics Market Forecast & Opportunities, 2020", the global ... of around 14% till 2020. The biometrics market ... scale implementation and review of biometric management systems. ... new products with greater efficiency, are resulting in ...
(Date:4/8/2015)... 8, 2015  Infinisource, a leading provider of SaaS-based ... Morpho, a leading supplier of biometric identification and ... market,s most advanced biometrically-enabled time clock, the companies ... clock is setting a bold, new standard for ... the small and mid-size employer. When connected to ...
(Date:4/2/2015)... , April 2, 2015 ... Q1 2015 attributed to somewhat higher than 125 MSEK. ... the year-end report 2014 that revenues for Q1 2015 ... the company reported for Q4 2014. The operating result ... be negative. The complete interim report will as previously ...
Breaking Biology News(10 mins):Global Biometrics Market to Cross US$ 21 Billion by 2020: TechSci Research 2iSolved Time Clock Offers Unmatched Accuracy due to Morpho Biometrics 2iSolved Time Clock Offers Unmatched Accuracy due to Morpho Biometrics 3Fingerprint Cards Revises Revenues for Q1 2015 2
... are small fat capsules, often added to beauty products. ... of transporting active ingredients deep into the skin and ... the skins structure by rejuvenating and smoothing the skin. ... shows that liposomes are not capable of transporting themselves ...
... are expected to attend an INSECT EXPO at New Mexico ... February 25 at the start of the 2013 Annual Meeting ... (ESA), which will be held February 25-28 in the Ramada ... free educational event will reinforce students, science skills with hands-on ...
... P. Sloan Foundation is pleased to announce the selection ... of Sloan Research Fellowships for 2013. , Awarded ... scientists and scholars whose achievements and potential identify them ... "The Sloan Research Fellows are the best of ...
Cached Biology News:Don't trust liposomes in your beauty products 2Sloan Foundation announces 2013 Sloan Research Fellows 2
Goat polyclonal to DDDDK tag (FITC) ( Abpromise for all tested applications)....
...
DNA fragmentation factor & Inhibitor of CAD...
Component in MasterPure™ Purification Kits...
Biology Products: