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Hershey Center for Applied Research Supports Acceleration of Scientific Research and Development
Date:5/6/2008

Simon Revell, world-renowned Pfizer Enterprise 2.0 expert, to deliver

keynote address at launch of ground-breaking social networking and

scientific mapping online community

HERSHEY, Pa., May 6 /PRNewswire/ -- Simon Revell, Manager of Enterprise 2.0 Technology Development at Pfizer (NYSE: PFE), will discuss how Web 2.0 social software can be leveraged to stimulate the advancement of science and technology through business development and research synergies. Revell is recognized internationally for his work in developing 'enterprise 2.0 technologies' within Pfizer, including work on the Pfizer-wide wiki, 'Pfizerpedia,' as well as development of standards and guidelines for internal collaboration around the use of blogging and RSS, a family of Web feed formats used to publish frequently updated content such as blog entries, news headlines and podcasts.

Revell's remarks will be delivered on Wednesday, May 14 from 10am to noon at the Hershey Center for Applied Research (HCAR) located at 1214 Research Blvd. in Hershey, PA. His keynote address will set the stage for the launch of the HCAR KnowledgeMesh(TM), a cutting-edge social networking and scientific mapping online community that will drive research and development in the life sciences and high technology sectors. Individuals interested in registering can sign up by visiting http://www.hersheyresearch.com.

"The HCAR KnowledgeMesh will facilitate quality interactions between industry, academia, government, investors, workforce and support organizations that are located around the globe," said Laura Butcher, executive director of HCAR. "Through the HCAR KnowledgeMesh, the research park wi
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