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Herbal Dietary Supplement Retail Sales Up 5.5% in 2012
Date:9/9/2013

AUSTIN, Texas, Sept. 9, 2013 /PRNewswire-USNewswire/ -- Sales of herbal dietary supplements in the United States increased by 5.5% in 2012, reaching a total estimated figure of nearly $5.6 billion (USD). These statistics are conclusions of a new report published in the current issue of HerbalGram, the peer-reviewed quarterly journal of the nonprofit American Botanical Council (ABC).*

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Sales in the mainstream market channel (food, drug, and mass-market stores; "FDM") continued to grow, increasing an estimated 2.2% over 2011 sales, while sales in natural food stores rose by a stronger estimated growth of 6.1%. 2012 marks the ninth year in a row that herb sales have increased, according to data in previous HerbalGram herb market reports.

"The market for herbs continues to grow, year after year, even during difficult economic times," said HerbalGram Editor-in-Chief and ABC Founder and Executive Director Mark Blumenthal. "The sales data demonstrate that consumers of all types are interested in safe, natural, low-cost options to maintain their health and increase wellness."

The annual HerbalGram herb market report is based on herb supplement sales statistics from the Nutrition Business Journal (NBJ) and market research firms SymphonyIRI and SPINSscan Natural. It covers only sales of herbal dietary supplements and does not reflect the sales of herbal teas or botanical ingredients in natural cosmetics.

NBJ, a publication of New Hope Natural Media in Boulder, Colorado, estimated the total herb supplement sales figures for 2012 based on data from market research fir
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SOURCE American Botanical Council
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