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HealthSparq to Reveal New Healthcare Transparency Benchmark Study at AHIP Institute 2013

PORTLAND, Ore., May 16, 2013 /PRNewswire/ -- HealthSparq, a trusted provider of healthcare transparency solutions to many of the nation's largest regional health plans, will debut a new benchmark study at the America's Health Insurance Plans (AHIP) Institute 2013 conference on June 13.  The presentation will introduce and highlight survey results showing how health insurance companies across the country are thinking about and planning for the consumer and marketplace demands for increased healthcare transparency.

This presentation comes on the heels of a recent AHIP Board of Directors statement outlining recommended strategies to bring down costs and make healthcare coverage more affordable. In the report, tackling barriers to transparency was cited as the first of three key strategies.

"Healthcare reform puts more responsibility on the consumer to make informed healthcare decisions, and on the insurance industry to provide the information and tools that pave the way to consumer empowerment," said HealthSparq's President Scott Decker . "As part of my presentation I'll discuss how health insurance plans across the country are thinking about and planning for increased transparency demands based on the survey results, and how insurers can be ready to share that information with employers and consumers."  

WHO: Scott Decker , President of HealthSparq, an experienced and leading provider of healthcare transparency solutions for health plans.

WHAT: Health Care Transparency Adoption: New Benchmark Study Reveals Industry Insights.

Healthcare reform cries out for improved transparency. In a digital age where other industries have been transformed by online shopping models that provide consumers with a wealth of decision-support tools, healthcare has a great deal to learn from these experiences. Transparency of cost and quality is a start, but today's consumer expects more. This session will debut and highlight the results of a new benchmark study showing how health insurance plans across the country are thinking about and planning for increased transparency.

WHEN: Thursday, June 13, 1:30 p.m. – 2:00 p.m. PDT

WHERE: AHIP Institute 2013 Social Hub, Wynn at Las Vegas|Encore, 3131 Las Vegas Blvd. South, Las Vegas

In addition to this presentation, two HealthSparq executives will host a session at the AHIP Institute Knowledge Bar on Thursday, June 13 from 5:30 to 6:00 answer questions about healthcare transparency and the new benchmark study.  Join HealthSparq General Manager Torben Nielsen and HealthSparq Director of eHealth Strategy Brodie Dychinco, who received the Richard L. Guffey Leadership Award from the Blue Cross and Blue Shield Association in 2012 for his work on transparency.

ADDITIONAL INFORMATION: Visit HealthSparq at Booth #513 in the AHIP Institute exhibit hall, or call 504-722-7559 for additional information and interviews.  For more information about AHIP Institute 2013, visit

To learn more about HealthSparq, visit and follow @HealthSparq on Twitter. To request a HealthSparq demo, please send an email to or call 855-SPARQ-IT (855-772-7748).

About HealthSparq

HealthSparq develops healthcare transparency solutions for health plans and self-insured employers. The HealthSparq platform leverages data from a variety of sources, including health insurance claims, linked together with community reviews and discussions to empower consumers to make informed decisions via online shopping for healthcare. HealthSparq is part of the Cambia Health Solutions family of companies and is located in Portland, Oregon. To learn more about HealthSparq, visit

SOURCE HealthSparq
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