ds went to the Sakura Finetek USA corporate ad campaign and the ProStrakan corporate brochure. The 5 Silver Awards were bestowed upon the Hospira LifeShield ad campaign, Hospira VisIV sales aid, INOmax sales aid produced for Ikaria Holdings, Inc., Sakura Finetek USA website
, and the PreNexa website
for Upsher-Smith Laboratories, Inc.
The Davey Awards honors the “Davids” of creativity—the smaller agencies, companies, and organizations with annual billings or revenues below certain levels. Each year, The Davey Awards honors winners who derive their strength from big ideas, rather than big budgets. More than 4,000 entries from across the US and around the world were submitted for consideration this year. The Davey Awards is judged by the International Academy of the Visual Arts, an invitation-only organization consisting of top-tier media, advertising, and marketing professionals from the world’s leading organizations and firms.
THE GLOBAL AWARDS
The PreNexa integrated launch campaign that G&A developed for client Upsher-Smith Laboratories was awarded a Finalist Certificate at The Global Awards. The PreNexa campaign featured a patient education brochure, a physician sales aid, various sell sheets, and a website to promote the launch of PreNexa, a new prenatal vitamin.
Now in its 15th year, The Global Awards are recognized as one of the only awards dedicated to excellence in healthcare communications on an international basis. All entries are judged by a panel of international industry experts, representing the top creative minds in the field of healthcare advertising. Entries for t
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