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Frost & Sullivan Recognizes Kionix's Dominance in the MEMS Accelerometers Market Through Product Line Strategy
Date:8/26/2008

PALO ALTO, Calif., Aug. 26 /PRNewswire/ -- Based on its recent analysis of the world micro-electromechanical systems (MEMS) accelerometers market, Frost & Sullivan presents Kionix, Inc. with the 2008 Global Frost & Sullivan Award for Product Line Strategy. Kionix has a leadership position in analog output accelerometer products, and the award is being presented in recognition of its KXSC7 accelerometer release, a natural extension of its product line that addresses today's requirements for a smaller form factor.

"A small form-factor has become a critical competitive requirement as electronic devices, such as personal digital assistants (PDAs) and mobile phones, continue to shrink in size," explains Frost & Sullivan Industry Analyst V. Sankaranarayanan. "By saving board space, small-form-factor MEMS accelerometers free up valuable room for integrating more functions, and this acts as a new driver for MEMS accelerometers."

The KXSC7 from Kionix measures a minute 3x3x0.9mm and features a low operating current consumption of 230 uA, or less. By introducing the new KXSC7 accelerometer, Kionix has responded definitively to the market demand for smaller-form-factor, lower-power-consuming MEMS accelerometers for the gaming, mobile handset, and other consumer electronics applications.

Gregory J. Galvin, Kionix President and CEO, is pleased to receive Kionix's second Frost & Sullivan award within two years. "The KXSC7's tiny 3x3x0.9mm footprint and excellent performance are unquestionably impressive, and we are grateful to have been recognized by Frost & Sullivan for this innovation," said Galvin. "Not only has Kionix met the demand for small form factor, we are satisfying our customers' needs for enhanced functionality by packing these miniature accelerometers with total-solution features, such as drop-detection and screen rotation algorithms."

Kionix already has a family of 5x5mm, 3x5mm, analog output, digital output, and very-high-sensiti
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