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Eyeforpharma's Marketing Summit is shaping up to be the biggest event of its kind ever
Date:9/9/2008

d to focus, prioritize and better target their messages, Awopetu says. “We have to cover a lot more with less, so our messages must be better targeted and our marketing efficiency is being forced to improve,” he says.

To learn more about marketing to pharma’s changing customer base, join Zaiac and Awopetu, who will be speaking and chairing sessions at eyeforpharma’s Marketing Summit Europe, October 20-21 in Zurich. For additional details or to register, visit www.eyeforpharma.com/marketing08/


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