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Dr. Ben Goldacre to Keynote PhUSE Annual Conference
Date:2/7/2013

Brussels, Belgium (PRWEB) February 07, 2013

PhUSE, a non-profit, volunteer-supported, community of professionals who are passionate about advancement of clinical information, is proud to announce that Dr. Ben Goldacre will present the Keynote at the 2013 PhUSE Annual Conference. The 2013 conference focus is ‘Patient Centricity’ in the pharmaceutical world.

As a physician and academic writer Doctor Ben Goldacre will speak to the PhUSE community about how patient centric thinking will help to bring efficacious new drugs to patients. In his latest book "Bad Pharma" Doctor Ben Goldacre gives a critical insight into the 600 billion dollar global pharmaceutical industry. In his keynote Doctor Goldacre will share his views on the process of new drug approval. He will tell the PhUSE community how flaws in the planning, conduct and publication of studies conducted by the pharmaceutical industry can harm the life of patients.

In his keynote for PhUSE, Doctor Goldacre will address the interests of all involved parties: the patients, pharmaceutical drug companies, regulatory bodies and payers.

Discussion groups for conference attendees will expand upon the themes of the keynote, giving attendees the opportunity to learn and share knowledge about creating better outcomes for patients through their work with clinical trial data.

Registration for the conference is open. Sponsorship opportunities are available.

About Doctor Goldacre:
Ben Goldacre is an award-winning writer, broadcaster, and medical doctor who specializes in unpicking sci
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